Get Another Realtor...

By
Services for Real Estate Pros with Proforma Printelligence

...if you think that market price for your home listing = the amount you still owe + Realtor commission + a little extra for the down payment on your new place.

...if you want to list your house a 'little high' to leave wiggle room for the low offers.

...if you think an open house every weekend and advertising in every print publication in the tristate area will sell your house.

...if the first words you plan to say in  listing meeting are, "well the house down the street sold for (insert dollar amount here)"

...and those words are not immediately followed by, "...last last month - and it's the exact same floor plan and condition as mine..."

Ok, get another Realtor is a little harsh, maybe. But my point is this:

Select a Realtor because:

  1. She/He is a professional, with ethics, continuing education and resources.
  2. She/He is  person you trust to advise you on market conditions, determining list price, staging, marketing techniques.
  3. She/He provides research and analysis to back up those recommendations.
  4. She/He is not just telling you what you want to hear.

Now, a few more harsh words:

If you are a surgeon/auto technician/accountant/teacher/(insert profession here), I promise NOT to tell you how to operate/auto repair/prepare taxes/educate our youth/(insert service here). Please trust me to help you sell/find your place.

This market is no longer a happy, pretty place with rainbows and roses (with no bugs on the leaves). I've probably got some bad news for you. And you're gonna hear it, 'cause it's important to know. So here's a little sampler:

  • My picture on a business card/billboard/shopping cart will NOT sell your house. That will take us working as a team to price it right, stage it right and market it to the right target market.
  • There are only three things that affect the sale of your home: Location, Condition and Price
  • These days "They can see past it" are THE MOST DESTRUCTIVE WORDS you can say.

So, if you're not ready to really listen to professional, informed and backed-by-research recommendations for how to get through this not-so-comfortable buyer's market with your dignity and your house sold in the shortest time possible for the most money possible through hard work on all our parts...

GET ANOTHER REALTOR.

 

 

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market conditions
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Rainmaker
3,330,353
Sally K. & David L. Hanson
EXP Realty 414-525-0563 - Brookfield, WI
WI Real Estate Agents - Luxury - Divorce

Applause applause...what we always say...if you want to list your house for $2 gazillion...we will give you a list of realtors who will do that...our name won't be on that list....and there won't be a sold sign in your yard.

Jun 23, 2010 01:18 AM #1
Rainmaker
2,005,287
Andrew Mooers | 207.532.6573
MOOERS REALTY - Houlton, ME
Northern Maine Real Estate-Aroostook County Broker

The home down the street was listed for blank, but actually sold for much less. That discussion, bubble bursting and arguement is always a fun one to wrestle with because you were the broker who sold the place and the owner of it let this new listing owner think he did get six digits for the place when he did not.

Jun 23, 2010 01:18 AM #2
Rainmaker
3,330,353
Sally K. & David L. Hanson
EXP Realty 414-525-0563 - Brookfield, WI
WI Real Estate Agents - Luxury - Divorce

Applause applause...what we always say...if you want to list your house for $2 gazillion...we will give you a list of realtors who will do that...our name won't be on that list....and there won't be a sold sign in your yard.

Jun 23, 2010 01:19 AM #3
Rainmaker
3,330,353
Sally K. & David L. Hanson
EXP Realty 414-525-0563 - Brookfield, WI
WI Real Estate Agents - Luxury - Divorce

Applause applause...what we always say...if you want to list your house for $2 gazillion...we will give you a list of realtors who will do that...our name won't be on that list....and there won't be a sold sign in your yard.

Jun 23, 2010 01:19 AM #4
Rainmaker
1,917,676
Michael J. Perry
KW Elite - Lancaster, PA
Lancaster, PA Relo Specialist

WTG- we must tell it like it is and hopefully they don't shoot the messanger !!!!!!!!!! *L*

Jun 23, 2010 01:19 AM #5
Rainer
39,684
Mickey Mouse
Disneyland Real Estate - Heron Bay, AL

My husband who has been a broker and sold homes in his almost 40 yr career has filled me with fear over traditional residential real estate, I sell land, wouldn't know how to figure the square footage on a house without getting my maual out.

Tooday, you have restored my confidence!  I knew you guys were out there that just didn't say or do anything, including listing at any price, waiting for those people from out of state that don't know what something is worth and hope they buy it!

Jun 23, 2010 01:28 AM #6
Rainer
93,559
Lorraine Sayer
Monument, Black Forest, Falcon, Fountain homes - Colorado Springs, CO
Realtor ABR,CDPE,GRI - Colorado Springs,CO RE/MAX

Can I get an AMEN! 

Jun 23, 2010 01:49 AM #8
Rainer
56,476
Colin Moody
HCo Properties - Durham, NC

Wow, I wish I'd written this post. I've learned to walk away quickly from clients who don't value my expertice. Bravo.

Jun 23, 2010 03:13 AM #9
Rainmaker
22,812
Kimble Bosworth
Proforma Printelligence - Nashville, TN
bozTEAM

Thanks for all your comments and I'm so glad that there are more people out there who appreciate when we have the courage to tell it like it is!

Jun 24, 2010 02:22 AM #10
Rainer
25,658
Justin Ochs
Diamond Ochs Enterprises - Nashville, TN
Real Estate Auctioneer

Well done.  Sometimes the "Truth" hurts.  If everyone adhered to these standards we'd have fewer agents, more business, improving markets, and more satisfied sellers.

I wrote a similar blog relating to the auction industry titled "Let's Get Real About the Real Estate Market": http://c6bdd5f.activerain.com/post/2125906/let-s-get-real-about-the-real-estate-market

Take care & continue to stand firm!

Justin

Feb 13, 2011 01:59 PM #11
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