My way is the ONLY way.....
Yesterday morning I had the opportunity to attend a round table discussion with some of the most successful real estate agents in our area. It was indeed a great opportunity to listen, learn and share with some truly great people. I could hardly sleep the night before, I was very excited!

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The discussion, as do most real estate related discussions these days, revolved around social media and making connections with clients and prospects. I found it fascinating how varied the view points and opinions were in this group of established, well respected and accomplished professionals.
For me personally, I embrace social media and fall on the side of sharing bits and pieces of my personal life through my blogging, Facebook and Twitter. I have actually gotten business, built priceless relationships and made true connections (and re-connections) with social media. On the other hand, I understand that my way of doing social media is not for everyone. I whole-hearted believe that there is more than one way to "skin a cat". There is not just ONE right way to be successful. This way of thinking allows me to go into discussions like the one yesterday with open ears and an open mind. When I was a teacher I worked with countless amazing educators and learned so much by watching and listening. I apply the same to my career in real estate.

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Some of the folks felt that they had no need for social media and wanted no part of it. I found these guys to be the least likely to share, maybe it was just the group, but most of them sat with their arms crossed and started every session with "I have been in business for X# of years and just don't see the need to change". They often wrapped up with something along the lines of "Well you are the first person I have ever heard of getting actual business from that Facebook or Twitter stuff".
Some dabbled in it but felt that it should be all about business (i.e. people don't care about my kids soccer game or newly planted vegetable garden, they just want to find a home). It seemed that these guys were more open but most were not real comfortable with technology. They understood the importance of social media but didn't really get that it could actually be fun and engaging!
Lastly there were the social media groupies (this is my group!). We have jumped in with both feet and are swimming in it. We don't always get it right and are learning as we go (okay so maybe I am speaking for myself). When you choose to share sometimes you risk looking awkward or even worse, having someone not "like" you. I am not going to lie, it stings, but I really think that the rewards far outweigh the risks!
I love to share what I have learned and I love to learn from others. I truly believe that EVERYONE has something to share - no matter which school of thought they come from.

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The group I found most interesting is the group that hollered and screamed (not literally) about how their way was THE ONLY way. Anyone doing marketing and prospecting any other way was just plain wrong. This was the group that really got me thinking, I left the breakfast shaking my head and wondering how they have made it. I am not at all trying to judge (maybe a little), but it seemed like this way of thinking could be found in the anti-social media group, the dabblers, and the groupies. I just don't see how you can expect to last and succeed over a long period of time if you aren't willing to continue learning and growing. No matter how seasoned or successful you are, being open to new ideas (it seems to me) should always be a huge part of your business plan.
That's just my opinion...

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