I will always remember Mr. Hoban, my high school English teacher. He caught my attention (at a time when that was very hard to do!), made me want to ask questions, and ultimately inspired me to change my major in college from math to English. A good blogger can have the same affect on me; albeit perhaps not as life-changing!
In this context I decided to have my own contest to determine my favorite bloggers in three different catagories and then choose their best post to share with you:
Best Individual Real Estate Blogger
Kevin Boer consistently does something that I have rarely experienced; he captures my attention almost instantaneously with a combination of extremely well written posts and his infectious wit backed up by thought-provoking insight into today's real estate industry.
His recent post, The Innovator's Dilemma In Real Estate: Beware Of That Redfin Swimming Just Below You, dares to address the ever controversial Redfin business model from a big-picture, theoretical perspective using Harvard Business School professor Clayton Christensen's theory that "new entrants into an industry often take advantage of a disruptive technology to enter the marketplace at the lower end". Sound's dry? That's what makes Kevin so talented...once you start reading you won't quit. And, on top of that, he will make you laugh!
Best "How To" Blogger
His post: 5 Grammatical Errors That Make You Look Dumb and its 315 comments are so useful that I have a printed copy on my desk. Now be honest, do you really know the difference between Affect vs Effect?
Best Local Blogger
Target marketing. Who are you trying to reach with your own personal blog? Who is your target audience? Almost all of my marketing efforts are focused on newcomers and those researching the Lake Norman/Charlotte area for their future relocation.
In this context, my must read local blog is New Around Town; Your guide to the Charlotte Region written by Leigh Dyer for The Charlotte Observer. This blog was the winner of the 2006 Green Eyeshade Excellence in Journalism Award from the Society of Professional Journalists.
Check out one of her best posts: On cartoons and the South. Read this as an example but then find a blog in your community that best addresses your own target market.