Walking the WALK and KEEPING IT REAL!!
I simply wanted to share my experiences with WALKING neighborhoods and see if any of my fellow professionals have any insight and knowledge to pass along!
As we all know, doing something just a little differently than the competition is a great way to get noticed!! Many Realtors in my market send out postcards and advertising materials to their "farm" areas...I even get them in my own mailbox from fellow Realtors!! In the spring, summer and fall I prefer to take that same information from door to door on foot! It's been my experience that people are much more receptive (or at least come across that way) face to face and I'm hopeful that the information I hand to them is less likely to line their trash can!! ALSO--I think it makes me more REAL to them and hopefully more memorable!! I like to give them information I think will be helpful...like the information about the house I just listed down the street and maybe even the one down the block that they drive by every day.
The OTHER great thing about this form of advertising...it's nearly FREE!!! AND it's good for you...fresh air, a little exercise and maybe a new client or two!!
I would LOVE to hear back from you about what works for you...if you walk the streets and how you make it the most effective use of your time:)