Did you QR today? QR (quick response) codes for Real Estate marketing. Bar Codes for the common folk - sort of!

Real Estate Agent with CENTURY 21 CREST REAL ESTATE NJ 8540230

Using QR Codes to Benefit Your Real Estate Business.

In today's fast paced  technology world of cell phones, text messages, and instant messaging, google voice-ing, face-timing, it's no wonder yet another tool is emerging, the QR Code. Of course, it would stand for "Quick Response." Everything is about fast information today, and the QR Code for real estate is no exception.

Imagine driving by a for sale sign and noticing the black and white image that resembles something from one of your childhood "fun books", you know the one where you have to use a "magic" highligher to reveal the image. But you recognize this as a "Q R code" (how future tech of you) and take a picture of it with your cell phone and are instantly connected to the virtual tour and detail page about the listing.

Explaining it a bit better, you'll need a web-enabled phone and you will need to have QR Reader software (free app on the iPhone). Once you have the software on the phone, you can shoot a picture of these qr codes wherever you see them. When you scan one, you are taken to the web page the "maker" of the QR code wants you to see, nicely optimized for cell phone viewing.150 west parkway pompton plains nj - QR codes on real estate for sale sign

QR codes are easy to generate on sites such as kaywa  and can be imprinted on countless objects and marketing materials like: business cards, flyers, postcards, mailers, for sale signs, banners, and much much more.






Posted by

Marie Episale, REALTOR,e-PROFacebookTwitterLinked In


Re-Blogged 2 times:

Re-Blogged By Re-Blogged At
  1. Pam Crawford 01/15/2011 11:58 PM
  2. Tim Peterson 01/28/2011 06:23 AM
real estate marketing
pompton plains real estate
qr codes
qr codes for real estate marketing
technology marketing for real estate

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Mary Kay Irving
Thompson Daviau Realty - Boulder, CO

I recently heard of this new tech Marie.  Thanks for sharing.  Do you know how to get this QR app for Blackberry's?

Jul 01, 2010 02:32 AM #1
Marie Episale
ePRO 201-314-0106 - Pompton Plains New Jersey

Hi Mary,

Two apps for blackberry are UpCode and BeeTag --More information for Blackberry QR Readers.

have a great day!   .... Marie Epi

Jul 01, 2010 02:44 AM #2

That is so crazy awesome! I focused my (camera eye) i-phone in on it and the video of your townhouse listing palyed.

Totally amazing~~~Thanks

Jul 01, 2010 06:28 AM #3
Bob & Carolin Benjamin
Benjamin Realty LLC - Gold Canyon, AZ
East Phoenix Arizona Homes

We are working at adding this to our listings -- interesting stuff.

Jul 30, 2010 06:27 PM #4
Ted Tyrrell
RE/MAXCamosun (Chatterton) - Victoria, BC
Selling Homes in Beautiful Victoria

Marie, Sho 'nuff, it works like a hot damn. Created my own QR and have it working.

Jan 15, 2011 08:00 AM #5
Pam Crawford
RE/MAX Professional Associates - Auburn, MA
Owner-RE/MAX Prof. Assoc.,MBA, CDPE, CRS, ABR

I just read another blog, which used the word QR.  I had not known that that is was it was referred to.  This is a great blog, and although it was written a while back, I am going to reblog it, and suggest it.  Thanks for writting it in terms a non techy can understand!!!

Jan 15, 2011 11:55 PM #6
Pam Dent
Gayle Harvey Real Estate, Inc. - Charlottesville, VA
REALTOR® - Charlottesville Virginia Homes / Horse

Thanks for posting.  I need to get up to speed and download a code reader app.

Jan 16, 2011 12:28 AM #7
Heather Embrey
Better Homes & Gardens Premier - Falls Church, VA
Your :) Real Estate Source

I   L-O-V-E   QR codes!  I have them included on the cover of my CMA's, on my brochure box and even my website QR on a magnetic bumper sticker on the back of my car. I plan to include them on my bsuiness cards & mailings as well!

Is it worth it you may ask?  Well, the other day I was holding an open house hear in Northern Virginia and a gentleman stood outside in the freezing cold to read the QR code BEFORE he came in to the warm home!  He saved the page on his Droid and said "great!  Now I don't need the brochure".  The sky is the limit to what we can do with this great bit 'o technology!


Jan 17, 2011 06:52 AM #8
Tim Peterson
Wisconsin Realtor Safety and Concealed Carry Classes - Madison, WI
Realtor Safety Training Classes

Ok this is absolutely amazing-i have seen them take you to a webpage or basic info--but wow linking to a video-we need this here in Madison wisconsin

Jan 28, 2011 06:21 AM #9
Lynda Jaggers
RE/MAX Solutions Pine Bluff, AR - Pine Bluff, AR

Marie, thanks for the post.  I have been reading about QR codes and have installed the reader on my iphone.  No one in my area uses them yet.  I would like to be the first.  Any advice on getting started?

Thanks again, loved the video.

Feb 26, 2011 04:26 AM #11
Paul Gapski
Berkshire Hathaway / Prudential Ca Realty - El Cajon, CA
619-504-8999,#1 Resource SD Relo

wow i love how it takes you right to the video how cool. the possibilities

Mar 01, 2011 04:53 PM #12
Kelowna Real Estate Lew MacDonald Realty Match
Facebook, Twitter, LinkedIn, YouTube - Kelowna, BC

Hi Marie


QR Codes are great, I think the public awareness is still behind though


Lew MacDonald

Apr 23, 2011 02:01 AM #13
Leah Henderson
Asset Realty, Inc - Columbia, SC

I know about them and use them occasionally. But I think that they will take years before we are using them to access information. IT's like being at the book store and reading the book instead of buying it after taking it home. It's not practical and relatively unusual manner of doing research. We just don't look that deeply into matters when out and about shopping/driving/driving. But that is my two cents.

Regards, Leah

Jun 16, 2011 01:14 AM #14

MARIE, I really like the real estate sign in the begining of your post, so I figured I should leave a comment and say great job! My name is Michael and I'm one of the developers at QRrealtyTag.com  We offer qrtag's, which are dynamic qr codes that you tag with a keyword for advanced functionality, like SMS, SEO, point of contact vanity name, social network sync - all under one Name, interactive mobile micro website and more, all inclusive for about .50 cents a day. We are not thought to be a destination place for real estate search, yet; what we have done is designed a very unique system that works together with all real estate companies, like Zillow, Realtor.com, Trulia, Craiglslist, etc. Each one of your listings gets its own micro website, mobile friendly with all mobile devices, a web 2.0 presense for additional SEO and the ability to link all your social networking sites, professional business website and information, videos, photos and more for Organic SEO.  Link all you listing under one tag, Never create a QR Code again, we take care of everything automatically when you sign up and choose your unique Keyword/mobileURL to tag your qr code with.  Our software services enables you to add as many listing as you need and link them all together for Best SEO, additional lead generation for ALL your real estate listings and of course, convenience. Please use the one time Free promo code realtor21 to get your unique qrtag today from QRrealtyTag.com. Any feedback and or suggestions is always appreciated from our real estae friends in the community; michael@qrrealtytag.com. Remember everyone, search engines like new and unique data and listings. To achieve first page promotion within major search engiens like google, bing, yahoo, and youtube, spend 5 minutes customizing your qrtag and watch your listings and real estate business start to reach a new level of promotion with QRrealtyTAg, guarantee. If any future customer is ever unhappy or feels the service did nothing for their busienss, a full refund will be issued, no questions asked and at .50 cents a day you can not go wrong.

Kind Regards,

Great post, great community comments... 

QRrealtyTag - Your real estate listings best friend!

Aug 23, 2011 03:33 PM #15
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Marie Episale

ePRO 201-314-0106 - Pompton Plains New Jersey
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