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What To Do When Your Home Isn't Selling...

By
Real Estate Agent with The Legends of Real Estate, REALTORS®

What To Do When Your Home Isn't Selling

When you sell your home, the process is almost like going to a job interview.  Selling a home involves presentation, which is one of the key factors that determine the outcome.  Although this may sound a bit weird, presentation is a way of life in the world of real estate.  Buyers in today's Northeast Florida real estate market are looking for stunning presentation - many basing their final decisions on it.  Often buyers are looking for reasons NOT to buy rather than reasons TO buy a particular house.

Mandarin Jacksonville FloridaYellow FlowerIf the property you are selling has a garage, you'll need to go through your garage before you sell your home.  Chances are that you store things in your garage, which can easily pile up over time before you realize it.  If your garage is in a messy condition, you'll obviously want to clean it up.  Buyers look for homes that are in perfect condition, and anything less than perfect will look bad in the eyes of the buyer.  You'd be surprised at the number of buyers who reject a home simply because of the 'clutter' in the garage.

Most homes have some truly outstanding features inside of them.  You should always do your best to highlight the best features of your home, instead of just hoping that the buyer understands what they are.  Possibly the most effective and easiest way to bring out the best features of your home is to use the proper lighting.  If your home is clean, you can use lighting to bring out the best features in your home, and ensure that they stand out to the buyer.

And never overlook the importance of 'curb appeal.'  When a potential buyer first pulls up to your home; the first thing he will see is your lawn.  If your lawn is trimmed and well taken care of, he will get a good impression right off the bat. If your lawn is in desperate need of attention, buyers often begin rating the home negatively before ever stepping foot inside.  To give the best impression to the buyer, you should put some thought into how things look.  You can always plant flowers around the walkway and throughout the yard, which will look great to a potential buyer.

Julington Creek Water BirdsYou should also make sure that the entrance into your home is a positive as well.  The front door should be in great shape - clean and freshly painted or stained.  And pay attention to the appearance of the entry/foyer as well.  You can add some plants, paintings, and rugs to ensure that your buyer gets a good impression.  When the buyer walks through the entry way into your home, you should make sure that the view he or she takes in is a good one.  Your biggest goal when showing your home is to ensure that the buyer is pleased from the very start.

Keep in mind that it may take some time to sell your home.  These days, homes can sit on the market for months at a time before they actually sell.  If you are having trouble selling your home, you can always reduce the price or simply go back to the basics.  Eventually you will sell your home - although it may take more time than you think.

Todd & Devona Garrigus
Garrigus Real Estate - Beaumont, CA
Broker / REALTORS®

You are absolutely right. Presentaion is such a big factor! Realistic goals and patience are very important as well.

Jul 02, 2010 08:57 AM