The when and why of home staging

By
Home Stager with Transitional Designs, LLC

sold

Who's on your team when selling your home? Remember that the three critical aspects in real estate are location, condition and price? If it is important that you get the price you desire out of your home with the quickest sale, the trick is to professionally stage your home. Why is this important?

Professional stagers are on your side! Their job is to create a positive emotional reaction with the potential buyers. This will create a buzz about your home and will lead to increased showings. Agents and buyers will be excited about a home that shows well and is "move in ready." This leads to higher offers with less time and carrying costs for sellers. 

So when should you have your home staged? You have three choices:

  1. Before the property is listed. Get your home in its best shape and prepared to capture the buyer at the first impression. You only get one chance! Let the unstaged homes sell yours....
  2. When the house is on the market and not getting the results you desire. A professional will meet with you and create an action plan to correct any issues that are deflecting the buyer's interest.
  3. When the property is vacant. If you have "moved on" and need to sell a vacant property-it is critical to stage the home. Vacant properties feel cold and uninviting. Buyers have a difficult time imagining themselves living there. You want them to feel like they can walk in, sit down and stay.

Proactive sellers take control rather than waiting for the market to come to them....Hire a

                                                           Special                                                                                           

                                                           Talents

                                                           Artfully

                                                           Generate

                                                           Excellent

                                                           Results!

http://transitionaldsigns.com/

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Show All Comments
Rainmaker
181,995
Karen Dembsky
Peachtree Home Staging LLC, Home Staging in Atlanta, GA - Peachtree City, GA
Atlanta Home Staging
Great job, Cheri!  This was fun to read.  I too loved you comment -- let the unstaged home sell yours; very clever!
Aug 14, 2007 08:29 AM #7
Rainer
28,335
Cheri Dueker
Transitional Designs, LLC - Saint Louis, MO
Transitional Designs, LLC, Home Staging St. Louis
Thanks Karen-I feel like having your home staged does way more for the buyer than having the lowest price in the area!
Aug 14, 2007 10:50 AM #8
Rainer
52,844
Sue Argue
Staged First Impressions - Hampton, NH
NH Home Stager

Man you figured out a sidebar widget and mybloglog already!! You are good :)

Are you in with Real Estate Shows yet? Enter that term into AR's Search, you'll get loads of info. 

Aug 14, 2007 10:56 AM #9
Rainer
28,335
Cheri Dueker
Transitional Designs, LLC - Saint Louis, MO
Transitional Designs, LLC, Home Staging St. Louis
Hi Sue: Not the realestate shows yet...not enough time in the day! All this is so new that everything is fun!
Aug 14, 2007 11:03 AM #10
Rainmaker
305,778
Karen Otto
Home Star Staging - Plano, TX
Plano Home Staging, Dallas Home Staging, www.homes
Nice simple to follow list to get sellers to understand why and when to stage.  It's never too late in the process but we know it's always best before you list!
Aug 15, 2007 12:19 PM #11
Rainer
144,772
Juliet Johnson
Vizzitopia - St Johns, FL
Jacksonville Photography & Digital Marketing
300 words are too few!!! but you did it admirably.  Well done, great post.
Aug 16, 2007 02:28 PM #12
Rainmaker
107,602
Kathleen Garvey
HomeSmart Cherry Creek - Denver - Denver, CO
Denver's Neighborhood Expert - Listings & Sales
Simple works great Cheri!!  You did a super job of summing up Staging in a nutshell!!  Regards-Kathleen
Aug 16, 2007 02:32 PM #13
Rainer
28,335
Cheri Dueker
Transitional Designs, LLC - Saint Louis, MO
Transitional Designs, LLC, Home Staging St. Louis
Thanks everyone for the nice comments!
Aug 16, 2007 03:47 PM #14
Rainer
208,569
Julianna Hind
eXp Realty - Tacoma, WA
REALTOR, 206-679-4768, Tacoma Federal Way, Auburn, Kent, WA
Great acrostic! I totally agree with you Cheri!
Aug 17, 2007 03:48 AM #15
Rainer
196,865
Judy Kincaid
Tampa, FL

Cheri -- You need a great job in summing up the necessity of home staging and the benefits it can reap. 

Aug 17, 2007 11:19 AM #16
Rainer
147,006
Maureen Maureen
Orangeburg, NY
Anyone who writes Acrostic Poetry deserves a 5 in my book!
Aug 17, 2007 12:50 PM #17
Rainer
28,335
Cheri Dueker
Transitional Designs, LLC - Saint Louis, MO
Transitional Designs, LLC, Home Staging St. Louis

Judy: Thanks

Maureen-I'm flattered! Thanks

Aug 17, 2007 12:57 PM #18
Anonymous
jesse
just wanted to say i love the acrostic!!  im lurking but i havent joined!!! reading all these really makes me want to get my place done!!!!
Aug 18, 2007 02:37 AM #19
Rainer
28,335
Cheri Dueker
Transitional Designs, LLC - Saint Louis, MO
Transitional Designs, LLC, Home Staging St. Louis
You should do both! Come, join us!
Aug 18, 2007 02:39 AM #20
Rainer
13,338
No Longer Available
White Rock, BC
Cheri - Nice post.  Simple but effective!  Just like staging. :-)  I too love the Acrostic!
Aug 18, 2007 02:48 AM #21
Rainer
28,335
Cheri Dueker
Transitional Designs, LLC - Saint Louis, MO
Transitional Designs, LLC, Home Staging St. Louis
Thanks Joelle-I agree about keep it simple...
Aug 18, 2007 03:07 AM #22
Rainer
1,668
Neal McGuire
HouseViewOnline - Cape Girardeau, MO
www.houseviewonline.com

You forgot one important time when you want staging. That is before the photo are taken. We take alot of photos of Cape Girardeau real estate, and when a property is staged it real looks better. Like you said "you only get one chance at a first impression". That goes for viewing a property online also.

 

Aug 27, 2007 07:23 AM #23
Rainer
28,335
Cheri Dueker
Transitional Designs, LLC - Saint Louis, MO
Transitional Designs, LLC, Home Staging St. Louis
Neal-Oh-great point......Those are the clients we love-the ones who stage before the listing so that they are prepared for photos and the first buyer through the door! Our last three properties have received offers on the first day!  Thanks for stopping by
Aug 27, 2007 07:35 AM #24
Rainer
7,916
Claudia Clausen
Keller Williams Elite Realtors - Metuchen, NJ
Middlesex County Real Estate

Hi Cheri,

I'm brand new to Active Rain and even newer to Home Staging. Your info was great, thank you! Can you or anyone give me an idea of what this type of service costs? Can it be paid at closing rather than up front? I hope these questions aren't silly, I'm new to staging and need a little help getting started. Would appreciate any and all help you could give me. Have a wonderful day!

Aug 27, 2007 07:41 AM #25
Rainer
28,335
Cheri Dueker
Transitional Designs, LLC - Saint Louis, MO
Transitional Designs, LLC, Home Staging St. Louis
Hi Claudia: Welcome to A/R. There is a plethora of information on A/r from marketing to staging.....Check out some of the blogs or search topics from the search button. Just click, type in a topic and use the pull doen to click on blogs or groups. All the information can seem overwhelming-so read, read, read. There is also a group for before and after pictures for some great ideas. Good luck!
Aug 27, 2007 07:45 AM #26
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Rainer
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Cheri Dueker

Transitional Designs, LLC, Home Staging St. Louis
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