Martha Stewart Does Not Live Here!

By
Real Estate Broker/Owner with HomeRome Realty 410-530-2400 311291

A few years ago I was asked to help a family sell their home – bright, educated, professional people with a couple of kids. Sounds great, right? But their home was a refuge for "strays" both human and four legged. The place was a disastrous, dirty, cluttered, smelly, mess.

PigNow this was a real challenge. How do I sell this "pigsty"? First, I told them to paint the dining room. It was packed floor to ceiling and the table was piled three feet high. I figured they would have to empty the room in order to paint it. Wrong! They moved everything one foot from the wall, painted, and moved it all back. We just could not make a dent in the mess, and showing agents were really complaining.

At the same time I was working with a young musician and his fiancé, a referral from my musician,daughter, Erica. http://www.ericarome.com/. They wanted a large, new home that no one had lived in before.  After a lot of searching we found a house that had three bedrooms, an unfinished lower level, and was in their price range.  It was new, it didn't have all they wanted, but anything larger was just too expensive. They were ready to put in a deposit.

With their wedding less than a month away, I suggested they look at the pigsty. This house was very comfortably in their price range. It was a five-bedroom house, with a finished lower level, and much larger square footage. But how would I ever get someone who was set on NEW to even consider this place?

PigDid I have their trust enough to take a look? I warned and forewarned the young couple. "Do not look at the condition. Picture the house vacant, white walls, new carpet, new appliances etc." The bride-to-be walked in and immediately clasped her hands behind her back – she did not want to touch a thing! I could see she was grossed out and thinking, "How can I live here?"

There was only one way to get these young people into the house that was right for them. I suggested we write an offer and ask the owner to "strip" the house. Remove carpet, stove, fridge, dishwasher, ceiling fans, shower doors, blinds, toilet seats, shades, everything. (For those wondering, we removed this stuff after the appraisal). We requested an empty walk through, and extermination after everything including the carpet was removed. The buyer did not believe they could make these kinds of demands. But the sellers thought it was fabulous because the family could use all of their stuff in a new place!

WindowThis was the most creative contract I have written. After the house was painted, new flooring, new kitchen, new baths, new window treatments etc., this young couple had a better than new, brick five-bedroom home for less money than the much smaller brand new home.

It is now five years later and I have this beautiful home listed again. The young couple, now with two children, are moving on up and out of town for a wonderful musical opportunity and a brand new larger house.

How creative have you gotten with your contracts?

www/HomeRome.com

Baltimore,Md

 

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Rainmaker
613,042
Sharon Simms
Coastal Properties Group International - Christie's International - Saint Petersburg, FL
St. Petersburg FL - CRS CIPS CLHMS RSPS
Oh, Margaret - this one is better than the one I sold without the front door. Getting them to look, then offer, and having the sellers root it out...you're wonderful.
Oct 29, 2006 08:47 PM #1
Rainmaker
65,014
Crystal Pina
774.289.5521 - Worcester, MA
Remax Professional Associates
That's cool. You had your thinking cap on and solved both people's problems.
Oct 29, 2006 09:28 PM #2
Ambassador
557,018
"The Lovely Wife" (Broker Bryantnulls Wife) The One And Only TLW.
President-Tutas Towne Realty, Inc. - Kissimmee, FL

"The Lovely Wife Here"...

...And I am way off topic, but, would you like to help us give The Lovelys a treat for Halloween instead of another trick?

Link here to find out what in the world I am talking about.

Oh man...I have a lemon...Should I read anything into that...Probably not. LOL SEE :>

TLW "The Lovely Wife"...Kum La Ka Lakka...ROAR!

Oct 30, 2006 02:19 AM #3
Ambassador
2,960,118
Margaret Rome, Baltimore Maryland
HomeRome Realty 410-530-2400 - Pikesville, MD
Sell Your Home With Margaret Rome
The Lovely's will have check when I get back home on Friday.
Oct 30, 2006 10:08 AM #4
Rainer
2,351
A. Michelle Lemmons
Latter & Blum Classic Homes & Properties - Hammond, LA
What a wonderful story! Kudos for using your ingenuity to get the best possible deal for both the buyers and the sellers. I'm filing this away for future reference - I may need it some day (soon, in fact). 
Nov 01, 2006 10:30 AM #5
Ambassador
1,485,781
Jim Crawford
Crye-Leike REALTORS® - Atlanta, GA
Jim Crawford Atlanta Best Listing Agents & REALTOR
Thank you for telling me about this blog!  Very good!
Feb 25, 2007 01:50 AM #6
Rainer
71,795
Rita Taylor
None - Sanford, NC
Sanford NC Real Estate - Homes for Sale in Sanford North Carolina

Great blog!  People often can't see past even the most minor problems.  Nice to see how you gave both parties exactly what they were looking for even though your buyers didn't know it at first!

 

Rita 

Mar 04, 2007 02:05 PM #7
Ambassador
2,960,118
Margaret Rome, Baltimore Maryland
HomeRome Realty 410-530-2400 - Pikesville, MD
Sell Your Home With Margaret Rome

A.Michelle,Welcome to the Rain. Hope you were able to use this story.

Jim, Thanks for stopping by.

Rita, It is important to find out the reason when you are negotiating.  Have you tried using?

Let Rita Taylor the deal to fit you. 

Mar 04, 2007 10:54 PM #8
Rainer
71,795
Rita Taylor
None - Sanford, NC
Sanford NC Real Estate - Homes for Sale in Sanford North Carolina
I use Rita Taylor -- Real Estate 'Taylored' For You but your idea is catchy as well
Mar 05, 2007 07:40 PM #9
Ambassador
2,960,118
Margaret Rome, Baltimore Maryland
HomeRome Realty 410-530-2400 - Pikesville, MD
Sell Your Home With Margaret Rome

I like using your last name as a verb! Now to find a graphic of you sewing etc....You can do better than these but you get the idea. 

  

Mar 05, 2007 09:07 PM #10
Ambassador
2,960,118
Margaret Rome, Baltimore Maryland
HomeRome Realty 410-530-2400 - Pikesville, MD
Sell Your Home With Margaret Rome

Take a look at this post. It is the same house 5 years later.

What Real Estate is All About

Sep 02, 2007 07:33 AM #11
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