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Google Awards Favorite Places on Google Local Business!

Real Estate Agent with The Gasset Group & Get It Done For Me Virtual Services 13253167-SA00

July 19, 2010 10:45 AM

Google Awards Favorite Places on Google Local Business!

Google sent us a letter announcing that our brokerage-

International Properties and Investments Inc is a Favorite Place on Google.

Google goes on to say that we are ONE OF LESS THAN 250,000 Businesses in the U.S. to receive this recognition and goes on to say that even this number of businesses is less than 1% of all the businesses in the U.S.

Because we are so popular Google sent us a window decal that we can put on our car or a window that says we are a Google Favorite Place. The sticker has a bar code on it that can be scanned with a smart phone camera and it will pull up the mobile version of the Google Place Page for our business. They can then read reviews which our the testimonials we have there, they can see our hours of operation and a map.

Google also sent us a YouTube sticker so we can promote our business YouTube channel. We can also link to our YouTube videos from our Google Places page.

For SEO this is great! We dominate Google Places for 5 popular search terms and we do get listings from those who search for us on Google.

Now we show up above the organic searches for search terms up at the top with the Google Places. Google Places is the new name for Local Business on Google.

How cool is that!!!

Now how do you spin this for the best marketing exposure and to toot your horn?

We are going to send this recognition letter to our local newspapers as a press release.

Nestor has already made color copies of this letter- because the letter from Google is in color and looks great. He is sending them out to our SOI.

Then we are going to use this recognition letter in our listing presentations. Nestor has already laminated the letter and put it in his marketing toolbox.

Ah, I can think of many ways to spin this award! And that is just the beginning!

If you want to learn more about what good SEO practices can do for you, visit my new SEO For Agents website and subscribe to our SEO Tips.

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Jean Hanley

Coldwell Banker Kivett Teeters - Hemet, CA

Specializing in Folks Who Want To Buy/Sell Homes

Thanks for the tip. I will check it out immediately. AND...HUGE congratulations on this achievement. What a great honor.

Jul 19, 2010 11:02 AM

Jenna Dixon

Momentum Real Estate Group LLC - Marietta, GA

55 & Over | New Constructions | Horse Farms

WOOOHOOO! That's awesome, guys! What an honor to receive such recognition.

CONGRATULATIONS!

Jul 19, 2010 12:00 PM

Debbie Gartner

The Flooring Girl - White Plains, NY

The Flooring Girl & Blog Stylist -Dynamo Marketers

That's great. We got one of these a month or two ago. I added to our website...and have it on my "to do" list to leverage by end of summer. Do you have a scanned version of it or any digitial picture that we can use? (long story but digital not working here).

Great idea for press release.

I'm not a realtor (I do flooring) so need to think about where to include. Maybe I'll add to my email signature and our constant contact emails. Maybe I'll show at our next home show. Lots of opportunities. Oh, and I guess we can tweet it too. Oh, and blog about it. Thx for inspiring me. Okay, on the "to do" list for this weekend.

Jul 19, 2010 02:00 PM

RealBird Real Estate Marketing

RealBird Inc. - Santa Cruz, CA

All-In-One Real Estate Marketing Toolkit

Congratulation ! That is amazing !!!

Jul 19, 2010 02:20 PM

Katerina Gasset

The Gasset Group & Get It Done For Me Virtual Services - Provo, UT

Amplify Your Real Estate & Life Dreams!

Barbara- We will be at Raincamp in Orlando and the day that they will be in Miami we are still in Orlando for the FAR convention.

Jul 19, 2010 02:44 PM

Katerina Gasset

The Gasset Group & Get It Done For Me Virtual Services - Provo, UT

Amplify Your Real Estate & Life Dreams!

Debbie- You can send it out as a press release to online and offline media. Send it to your local Chamber of commerce also. Yep, scan the letter and your google places page, then upload it into photo bucket that way you can use the URL anywhere. Also posterous and tumblr.

Jul 19, 2010 02:46 PM

Waynette Hoover Araj

Keller Williams Realty - Asheboro, NC

Connecting your Dreams with the Right Real Estate

Congratulation, Katerina! Proof positive that your SEO strategies really do work.

Jul 19, 2010 02:49 PM

Katerina Gasset

The Gasset Group & Get It Done For Me Virtual Services - Provo, UT

Amplify Your Real Estate & Life Dreams!

Jenna- I went back to read your response to me on your blog, thanks! Katerina

Jul 19, 2010 02:49 PM

Kent Dills

Broker, Dills Real Estate - Bellingham, WA

Real Estate 817-495-8028, Bellingham, Washington

Wow, wow, wow. That's REALLY an awesome accomplishment Katerina! Just some (not all) payback for all your hard work! GOOD FOR YOU!

Jul 19, 2010 03:39 PM

Rob Dalton

Waikoloa Vacation Rentals - Waikoloa, HI

Big Island Vacation Rental Guru

I guess the bigger question is how did google select you? Nothing against your company, but I am sure their are thousands of more popular businesses out there such as Wal Mart, Barnes and Nobles, etc.

I am just curious as to their process as to who got the letter.

Jul 19, 2010 04:16 PM

Katerina Gasset

The Gasset Group & Get It Done For Me Virtual Services - Provo, UT

Amplify Your Real Estate & Life Dreams!

Rob- This is based as I said in my post on all the businesses in the US who have put their business in Google local business , now called Google Places. Only 1% of the businesses in the US have done so. Then we are in the top percent of those which means that consumers who do a google search and it meets the terms we have listed our business for. It is also based on the reviews on our google places page and the number of times people click on the search results that takes them to our google place page.

Walmart is not likely going to have people clicking on their google place page and they as big as they are may not have even added their business to google places, that would be a great service to create and provide for a nice fee to those types of companies. :) Hmm, my entrepreneur mind starting to work here... ideas... Katerina

Jul 19, 2010 04:33 PM

Katerina Gasset

The Gasset Group & Get It Done For Me Virtual Services - Provo, UT

Amplify Your Real Estate & Life Dreams!

The main point I want to make is that this is a great tool to use in your listing presentations especially since we beat out ReMax and KW.

THe other point is that this is great google juice back to our website.

It is also a great way to dominate the search engines because the google places return takes up the top third page of page one on google SERPS. So the organic search results are being pushed way down below the fold and even on to page 2. This is a coveted SEO place to be. Katerina

Jul 19, 2010 04:35 PM

FN LN

Toronto, ON

Katerina - I started to look into Google Places a while ago but had not yet done anything. Your Google letter will be able to used in a lot of different types of marketing since so few people will have them in the same field.

Jul 19, 2010 05:14 PM

Katerina Gasset

The Gasset Group & Get It Done For Me Virtual Services - Provo, UT

Amplify Your Real Estate & Life Dreams!

Marc- Yes, this is a marketing piece that go a long way!

Jul 19, 2010 06:11 PM

Damon Gettier

Damon Gettier & Associates, REALTORS- Roanoke Va Short Sale Expert - Roanoke, VA

Broker/Owner ABRM, GRI, CDPE

Now that is beyond cool! I cannot imagine the work it took to get to that level of SEO!

Jul 20, 2010 03:19 AM

Fred Carver Real Estate Consulant

Retired BC Realtor - Victoria, BC

Accredited Real Estate Consultant

Hi Katerina...Congratulations on your success with Google Places....Well Done !

Jul 20, 2010 03:30 AM

Kathleen Daniels, Probate & Trust Specialist

KD Realty - 408.972.1822 - San Jose, CA

Probate Real Estate Services

Nestor & Katerina, Congratulations on your SEO success! What an honor to receive the award and the cools stickers from Google. Now I have something else to add to my list of goals … thank you! Nestor & Katerina,

Jul 20, 2010 03:53 AM

Katerina Gasset

The Gasset Group & Get It Done For Me Virtual Services - Provo, UT

Amplify Your Real Estate & Life Dreams!

Thank you all for your comments!

Jul 20, 2010 03:55 AM

Heather Fitzgerald

REALTY WORLD-Harbert Company, Inc. - Greenwood, IN

REALTOR Greenwood Indiana Real Estate

Awesome Katerina, hard work pays off! Agents will benefit tremendously from signing up for your SEO class.

Jul 20, 2010 05:00 AM

Debbie Gartner

The Flooring Girl - White Plains, NY

The Flooring Girl & Blog Stylist -Dynamo Marketers

Katerina - Thx for your advice. I will definitely need to do that. Just have to carve out some time. So much I want to do on SEO (thx for all of your great blogs on the topic) and expansion of my website and just starting to get blogs going. Hard to find the time to do it all. so, I think my plan is to do a little each weekend, with the goal to be have it all the major components by end of summer/labor day weekend. From there, I'll just tweak a bit and then do another big push around Thanksgiving and Christmas when things slow down for a few weeks.

Damon - While Katerina clearly knows what she is doing and has invested a lot of time on this (and prob. more important has just been smart about it), I do want to point out that even a novice, like myself, can achieve this. I only know a little about this stuff (although clealy I've had a TON of accelerated learning on this since becoming active on AR at beg of July)

Jul 20, 2010 05:04 AM