Ways to Stand Out in the Marketplace
There are several ways for real estate agents to market themselves without spending a lot of time, money, and effort. Here are just a few:
• To keep your name and contact information visible to prospects, replace paper business cards with business card magnets.
• Add magnets to direct mail pieces to improve their chances of being opened and read. Such a strategy can be less expensive and more effective than newspaper or phone book ads.
• Add a calendar, baseball schedule to ensure visibility.
• Distribute the products at community centers, local businesses, and churches, among other locations. Offers also should be made available on blogs and other social media pages
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