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I Am A Local Real Estate Expert - Zillow Is Not

Reblogger Sue Carter
Real Estate Agent with Keller Williams of Greater Springfield MO Lic #2003006493

This is a great blog! Time and time again, I have clients calling me to let me know what they percieve market value of their home to be. Before they call me to set an appointment, before I am able to perform a CMA, they have already established what their home is worth via zillow.com . I have seen zestimates off by more than $50,000. It is difficult to educate consumers in this volitale market, but near impossible to de-program them from the Zillow mindset. Thanks to Lisa for posting this blog!

Original content by Leesa Finley NC #129285

I Am A Local Real Estate Expert - Zillow is Not

Wake Forest NC Real Estate AgentWhether you are thinking of buying a home or possibly selling your home you more than likely have stumbled upon Zillow and thought you hit the mother-load of real estate information!  It's a fancy site with Zestimates, has homes marked on a map that are either currently listed or have recently sold, and you can spy on your best friends home on the other side of town to see what it's worth and that's cool, right?  Wrong!  Well, if spying on your neighbor is cool to you then that's your business BUT if you are thinking of buying or selling a home then you want to steer clear of Zillow.

You see, I cringe when I speak with a buyer or seller and they come at me with all their research from Zillow.  They already have a predetermined listprice based on what they learned from Zillow or they think they already know if a home is over or under priced with information they received from Zillow.  Well, let me set the record straight - more often then not, Zillow is inaccurate.

Zillow is a computer generated program that acquires information from various sources and then runs it through a program to give you information based on a mathematical equation.  Trust me, there is no human sitting at a desk inputting data about all of the homes throughout the country.  What Zillow can not replicate and therefore will never be able to accurately price real estate is the human touch and the ability to physically see into other properties.

Zillow does not take into account upgrades and/or updates to a home or lack thereof.  It doesn't know:

  • While your home may have Formica countertops your neighbors have all upgraded to solid surface counter tops.
  • You have replaced your carpet, vinyl in the kitchen and bathrooms and updated the appliances while your neighbors have carpets that are worn thin, 15 year old outdated vinyl and brass fixtures from the 80s
  • ZILLOW DOES NOT KNOW THAT THE HOME NEXT TO YOURS WAS A FORECLOSURE ANDWake Forest NC Real Estate Agent THE PREVIOUS OWNER RIPPED OUT ALL THE CABINETS, TOILETS AND MADE OFF WITH THE COMPRESSOR UNIT TO THE HVAC.

All Zillow knows is what is found on other public sites - statistics.  There is no room for the human touch.

So, please, if you are thinking of buying or selling a home don't consider Zillow as your source for pricing.  It's a fun site - lot's of bells and whistles - cool tools and great graphics but that's about it.  If you are serious about buying or selling real estate then you want to rely on a real estate professional that can add the human element and knows your neighborhood and the local real estate market. 

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Whether you are buying or selling Real Estate in Wake Forest NC it just makes sense to use a Realtor® that knows the area!  I live here, work here and play here - I call Wake Forest NC home!  For more information regarding Wake Forest NC be sure to visit my websites:

  • Leesa Finley - Homes for Sale in Wake Forest NC, Wake Forest NC schools, restaurants, shops, entertainment and MORE....
  • Circa Properties - My company website with information for the entire Raleigh NC area including Cary, Apex, Garner, Franklinton, Youngsville, Holly Springs and MORE....

 

 

Comments(2)

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Jean Kelly
,GRI, Kiser Realty - The La Cita Group - Titusville, FL

Exactly so, Sue, but..... (is there always one of these?)

You may want to consider buying a zip code or two or parts of one or two, and see the leads roll in.

Then you have to educate the buyers and sellers in your in box

Aug 01, 2010 05:48 AM
Steve, Joel & Steve A. Chain
Chain Real Estate Investments & Mortgage, Steve & Joel Chain - Cottonwood, CA

Sue,

I so agree with your lead-in comment and Leesa's article.  Aggregators will not replace local expertise .  They just don't have the facts.

Steve

Aug 01, 2010 05:53 AM