Special offer

Lets be honest...Do you really want to sell?

By
Real Estate Broker/Owner with GoodBuy Homes NJ Essex & Union County Real Estate specialist 0791869

As a Listing Specialist I meet all kinds of awesome people everyday...Sellers come in a wide variety from the ";;lets start with the commission";; Uptight type         

 To the Care free here take my house at whatever price type

 

Either way I have met them all, and no matter which one you are for me it all comes down to

"WHATS YOUR MOTIVATION???" 

you see no matter if your analytical type or the lets have fun but still sell the house fast type, I can still do my job without any worries. 

 But when it comes to being motivated; that has to be one level and one level only and that's"VERY"as in Very Motivated, lets define motivated;mo·ti·vat·ed, mo·ti·vat·ing, mo·ti·vatesTo provide with an incentive; move to action; impel.  So I guess if a seller tells me their motivated I can expect that type of behavior and things should go smoothly right? well in this instance, that was not the case.

I met with a seller and his girlfriend who told me they want to sell their condo in Livingston NJ, so I agreed to meet with them to discuss the opportunity to work with them.  The Seller told me that he needed more space and his 2 bedroom condo wasn't enough room with his girlfriend being pregnant and all; so of course a light bulb went off in my head 

bachelor pad

 

                    +

         pregnant girlfriend

 

 

= MOtivation and a NEED TO MOVE FAST!!! 

 so I took the listing, about 2 weeks pass by and only a few showings, but nothing serious, so I remind them about the price reduction plan we discussed at the listing table a few weeks ago.  I say Mr Seller, we have not received the traffic we anticipated he said he doesn't want to reduce because he put xxx amount of dollars into the house and he wants to recoup that money.  I explain that you cant just put a price tag on a house based off of all the money you put in it, especially if the market does not bare.  I explained that COMPS had sold for 299K in the complex and he needed to be at that price and realistically about 5% below that benchmark.  But he was not happy and since its his house not mine I left things the way they were.  I reminded him that in order for them to reach their goals we have to think ahead and try our best to avoid the dreaded DOM pile up.

 

 

After 2 months I say to the seller; Mr Seller we have a small window of opportunity to sell and we MUST reduce the price, he stated that he would drop it $5000 from where it currently was listed, I went through an hour of back and forth with him and his girlfriend before asking the simple question; ";;Lets be honest...do you really want to sell?";; this enraged the seller; I reminded him what he was selling for and what his motivation was and he still not get it.

 

Needless to say, I canceled the listing.  The fat lady has started singing for me. 

 It is my policy for my business, not to work with those who are not motivated and willing to compromise.  I really wanted to help them, but they left me no choice.

 

What prompted the Blog post was I just got off the MLS and say that the condo sat for 220 days after I canceled the listing and sold for 40k less than my original list price.  All I have to say about that is when you hire a Real Estate Agent I hope its not just to have a license number with a body attached to push around.  Because when you hire us, your dealing with Realtors who are involved in the whole transaction and is passionate about their work. So if you want a suckerI mean agent...grab one there's plenty to go around!

 

 

 

 

 

 

 

 

THE END

Comments(35)

Noah Levy
Coldwell Banker - Highland Park, IL
Coldwell Banker Highland Park IL

Malik

A non motivated /unrealistic seller = no sale.  I am of the same mind set.

Aug 10, 2010 11:23 PM
Cheryl Ritchie
RE/MAX Leading Edge www.GoldenResults.com - Huntingtown, MD
Southern Maryland 301-980-7566

Good post. They had compelling reason to sell but their actions sure did not show it. I like the part about not compromising as a warning sign.

Aug 11, 2010 01:48 AM
Cheryl Ritchie
RE/MAX Leading Edge www.GoldenResults.com - Huntingtown, MD
Southern Maryland 301-980-7566

Why not have the reductions signed at the listing to avoid the snafu? I like the response that it is not what the seller has in the property BUT that it is what a buyer gets out of it.

Aug 11, 2010 01:50 AM
Missy Caulk
Missy Caulk TEAM - Ann Arbor, MI
Savvy Realtor - Ann Arbor Real Estate

Many times the second Realtor is able to get them to do what you couldn't do. Not that you didn't try, but they were not hearing you. When we say no there is always more homes we can spend time marketing.

Aug 11, 2010 02:01 AM
Michael Setunsky
Woodbridge, VA
Your Commercial Real Estate Link to Northern VA

Malik, the bottom line is the seller wasn't very motivated. Maybe this was one you should have walked away from after the first meeting.

Aug 11, 2010 02:21 AM
Charita Cadenhead
eXp Realty - Birmingham, AL
Serving Jefferson and Shelby Counties (Alabama)

Decisions, decisions.  Not only do sellers need to be motivated to sell, but agents need to be motivated to take the listing.  Ironically, the two go hand in hand.  If they aren't motivated, how could you possibly be?

Aug 11, 2010 02:42 AM
Stephanie Stringer
First Choice Loan Services NMLS#210764 - San Antonio, TX
Mortgage Loan Originator

Great post.... You are 100% right about Motivation!!

Aug 11, 2010 02:55 AM
Malik Crichlow
GoodBuy Homes NJ Essex & Union County Real Estate specialist - Maplewood, NJ
Maplewood,SouthOrange,Union Real estate

To all, Thank you for the comments, it makes telling my stories easier when I know somebody is reading them...

Yes, its difficult to predict the end when you are excited and sitting across the sellers at the listing consultation. We all use different measurement tools as to what we will or wont do or accept when it comes to working with sellers.  In this case the motivation was there but their sense of reality was not; It happens, lucky for us we are on to the next appointment before the ink drys on the withdrawal form.  We spend our time working with those that want and need us and if theintentions are to waste time or not deal with reality then we bow out gracefully, thank them for the opportunity and move on.  We actually received a great buyer lead from that listing so the RE powers of the world sent us a gift for trying to do the right thing.

Aug 11, 2010 03:07 AM
Brian Black
Trueblood Real Estate - Indianapolis, Fishers, Carmel, IN - Carmel, IN
Indianapolis, Carmel, Fishers IN REALTOR

Malik, haha great post and very entertaining.  Its perfect to refer to this as a sport.

Aug 11, 2010 04:04 AM
Tammie White, Broker
Franklin Homes Realty LLC - Franklin, TN
Franklin TN Homes for Sale

Malik, it's absolutely true if your seller isn't motivated, then you may be in for a long wait.

Aug 11, 2010 04:09 AM
Terry Chenier
Homelife Glenayre Realty - Mission, BC

Malik,

Motivation is great but reality is a completely different matter.

Aug 11, 2010 04:24 AM
Theresa Harden
Hawaii Dream Realty LLC - Honolulu, HI
PB SFR e-Pro Realtor

Thanks for sharing the story.

Aug 11, 2010 05:08 AM
Mark Roncone
Charles Rutenberg Realty - Oswego, IL

Great post! I like it so much that I decided to re-blog it!

Aug 11, 2010 06:08 AM
Ron T. Weems Jr.
Weems Property Group | KW North Sound - Bothell, WA
Managing the details one home at a time.

Malik,

Very good post. Sometimes, you have to stand your ground. As professionals, we don't dictate what the market is doing but we can interpret the market. We have a better understanding of what buyers may be willing to pay for a home.

Aug 11, 2010 07:48 AM
Amy Prumo
Coldwell Banker Schmitt Real Estate Co. - Marathon, FL

I'm a new agent, and I like how strong and up front you are, I need to have a talk with one of my owners.  Thanks

 

 

Aug 11, 2010 09:31 AM
Maureen Fukumoto
Help-U-Sell Realty Pro - Mililani, HI
Maureen

Sometimes are sellers seem so motivated when we take the listing. I also do a price reduction plan at the time of listing but I think they agree only because they are sure that they will never have to implement it. 

Aug 11, 2010 11:54 AM
Blake Clifford
McColly Real Estate - Lowell, IN

If they are motivated to sell, then tell them like it is and don't chase the market; it will cost them more in the long run to include time.

Excellent Post!!!

 

Aug 11, 2010 12:03 PM
Curt Hess
ExecuHome Realty - Annapolis, MD
Luxury Home Consultant, Team Leader & CEO

Malick - I'm hoping to be better at recognizing the unmotivated EARLY and OFTEN. My motto: Give 'em 60-days max, and reduce or I resign. And, have a nice life to ya as well.

Aug 11, 2010 12:08 PM
Karen Feltman
Cedar Rapids/Iowa City, IA KW Legacy Group - Cedar Rapids, IA
Relocation Specialist in Cedar Rapids, Iowa

You are right, they had the right kind of motivation, they just were not reasonable about the market and their timeframe.  Good for you for recognizing that they were not really willing to sell in the current market.  Obviously, you were right when it was all said and done several months later.  Aren't you glad that they are not all like that?

Keep smiling,

Karen

Aug 14, 2010 01:16 PM
Russel Ray, San Diego Business & Marketing Consultant & Photographer
Russel Ray - San Diego State University, CA

I like the guy who wants to sell because he owns his house free and clear, so he prices it $100,000 above the foreclosure next door and the short sale across the street because that's what they bought their homes for three years ago. Nope. Doesn't work like that.

Aug 20, 2010 08:07 AM