Special offer

4 Ways to Stand Out in the Marketplace

By
Real Estate Agent with Signature Premier Properties

4 Ways to Stand Out in the Marketplace

As I read the article below I just could not believe the SILLY suggestions being offered. As if this will make you successful. Do these things and the money will come pouring in - ARE YOU INSANE?

If you want to be successful in Real Estate then JUST GO TO WORK! This is a real job where gimmicks, gizmos and do-hickeys do not work.

It is quite simple: The more people you TALK to every day about buying or selling the more successful you will be. If you did not talk to anybody today then you did not do your job today.

Below is the article in question:


There are several ways for real estate agents to market themselves without spending a lot of time, money, and effort. Here are just a few:

· To keep your name and contact information visible to prospects, replace paper business cards with business card magnets.

· Add these magnets to direct mail pieces to improve their chances of being opened and read. Such a strategy can be less expensive and more effective than newspaper or phone book ads.

· Add a calendar, baseball schedule, or unique offer to the magnets to ensure visibility.

· Distribute the products at community centers, local businesses, and churches, among other locations. Offers also should be made available on blogs and other social media pages.


Source: RISMedia, Eric Bogard (07/27/10)

Posted by

There Are Two Ways Of Spreading Light: To Be The Candle Or The Mirror That Reflects It. - Edith Wharton

Twitter facebook Linkedin Wordpress Youtube Home

Search Homes Home Value Contact Us

Michael Ford
Coldwell Banker Heritage Homes - Marion, AR
Matching Families with Homes

Andy I agree the more people you touch everyday the more successful you will be in this business!

Aug 14, 2010 06:18 AM
Chris Ann Cleland
Long and Foster Real Estate - Gainesville, VA
Associate Broker, Bristow, VA

Andy:  I don't think magnets and calendars do anything. How many do we see on the refrigerator of the listing we just got of other agents in the office.  Working is the only thing that makes you successful.  Yes...remind peopel you are in real estate.  Maybe do some direct mail once a month.  But don't send them worthless things.  Send them something that shows them you know your stuff.  Be ready with real answers and market info when you get into a conversation about your line of work. That's the only thing that matters to prospective clients....that you know what you are doing and do it well.

Aug 14, 2010 06:22 AM
Charles Stallions
Charles Stallions Real Estate Services - Pensacola, FL
850-476-4494 - Pensacola, Pace or Gulf Breeze, Fl.

If you want to get rich just create something and sell it to Realtors, we spend money on all the latest and greatest. At least that is what a web designer told me many years ago.

Aug 14, 2010 02:57 PM
Anonymous
Rosemary Stevens (Century 21 Broker Council, Long Island NY)

"If you want to be successful in Real Estate then JUST GO TO WORK! This is a real job where gimmicks, gizmos and do-hickeys do not work."

Andy - you are officially my Hero!

Aug 18, 2010 05:15 AM
#4