Sell Results Not My Time!!

Selling Results

People don't buy things, but they do buy what things will do for them.

People don't buy the drill, they buy the hole it creates. People don't buy the electronics in a box TV provides, but the entertainment it provides. People don't buy gas to put in there car, they are buying the destination.

People buy results. Find out what results your clients want to achieve and look at what our products and services we are offering will do for them - not just what they are.

kheinrich@firstam.com www.fatcohouston.com

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