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Are Beauty Pagents Outdated?

By
Home Stager with Z Touch Design Services

Personally, I do think Beauty Pagents for women are outdated but.... when you put your house on the market....you are entering a Beauty Pagent whether you like it or not.   The judges are the buyers and there are a lot of contestants!  The most beautiful and best presented will get noticed and get a lot of attention.  Yes, beauty is only skin deep but that's often what starts the relationship!   After their beauty has got your attention then you can show off your new roof, energy efficient furnace and air tight windows (hubba hubba).  Just think about the comparison.  Notice the underlined words that are switched.

beauty prep

It's a Beauty Pagent
There are so many contestants! They have all been getting ready for this time. Months of preparation - working out, eating properly, picking out the right makeup/clothes/accessories that flatter them most. They will be in front of many judges who have so many other contestants to consider. Like many things in our society, the first reaction will be the physical one - how they appear, how attractive they are, how well they have taken care of themselves, what they are wearing, tells a lot about a person before you get more in depth with an interview.

It's still a Beauty Pagent
There are so many houses! They have all been getting ready for this time. Months of preparation - de-cluttering, updating, picking out the right paint/furnishings/accessories that flatter the house most. They will be in front of many buyers who have so many other houses to consider. Like many things in our society, the first reaction will be the physical one - how they appear, how attractive they are, how well they have been taken care of, how they are furnished, tells a lot about a house before you get more in depth with an inspection.

Home Staging is a HUGE factor when you enter your home in that Beauty Contest better known as "On the Market". Declutter, update, curb appeal, furnishings and accessoires should be in the big makeup bag and applied before you walk out on that runway.  There are many other contestants and you want to be remembered as the one who "has it all".  Call your local HomeStager before you enter the Pageant!  They are there to make your home show it's best features!!

Show All Comments Sort:
Julia Maher
Nestings: Connecticut Home Staging and Model Homes - Fairfield, CT
Connecticut Home Stager

How cute are you, Leanne!  Let's not forget t he little tricks - like spray fixative to keep bathing suit bottoms where they should be!  Julie

Aug 27, 2010 06:51 AM
Leanne Zumbrunnen
Z Touch Design Services - Lenexa, KS
That's exactly what that woman looks like she is doing in the photo. They probably didn't have the spray fixative back then but maybe double sided tape... and look how much of her booty is covered compared to today!
Aug 27, 2010 08:03 AM
Virginia Tatseos
Stage-Show-Sell - Bloomfield Township, MI

That photo is such a hoot.

Think it's very interesting how you brought the two ideas together.   Great job

Aug 27, 2010 09:29 AM
Karen Otto
Home Star Staging - Plano, TX
Plano Home Staging, Dallas Home Staging, www.homes

A Realtor I work with uses the tag line in meetings of  "if you're selling a home it's a price war and a beauty pageant" and she's right!  Great comparison Leanne, and love the highlighted similarities. 

Aug 27, 2010 10:12 AM
Kathy Burke
Sensational Home Staging~~Danville, CA - Danville, CA
S.F. East Bay Home Staging

I'm liking that she wasn't STICK thin.....love the comparsion!!

Aug 27, 2010 06:17 PM
Cathy Lee
CL Design Services Home Staging - Danville, CA
ASP, IAHSP, RESA Danville, CA

A Realtor in our area uses the same tag line Karen mentioned and I love it!! It is such a great one. 

Love your post and your photo-what a hoot!

Aug 27, 2010 07:30 PM
Ginger Foust
Certified Staging Professional - Oakhurst, CA
Home Stager Oakhurst CA, Dream Interior Redesign & Staging

This is fun and very creative Leanne.  Thanks. 

Aug 28, 2010 04:39 AM
Michelle Finnamore
Toronto GTA, Alliston, Newmarket - Vaughan, ON
Preparing your property for sale

Excellent Post Leanne.   I always say your home is like the bride. You wouldn't get married and not get the perfect shoes, jewellery, hair style etc.  You need the whole package to make people say "this is the house for me".

On the other hand you don't want to be like your aunt that shows up to the wedding with every piece of jewellery on that she has ever owned, bright red lipstick and the gold lame dress. A house with every collectable out is like your aunt at the wedding.

Best to call your professional home stager and get it "just right" and be the  belle of the ball.

Aug 28, 2010 12:18 PM
Leanne Zumbrunnen
Z Touch Design Services - Lenexa, KS

Thanks everyone for the feedback.  I LOVE the photo too.  Look at all that "detailing" going to that woman.  An investment like a house deserves so much more.

Michelle - You are so right, who would have their "big day" without out all the prep and planning. So many eyes on you - who doesn't want to look their best - and for an event the will make them officially "off the market".

Aug 28, 2010 04:08 PM
Valerie Sagheddu
Apostle Art Home Staging & Design - Stroudsburg, PA
~Home Staging Professional, Poconos, PA

Absolutely Brilliant Leanne! I have heard loads of analogies for staging but this is Fantastic!

Aug 29, 2010 12:27 PM
Lori Kim Polk
Premiere Home Staging : Home Staging Services - Roseville, CA
Home Stager - Roseville, Sacramento

Great analogy Leanne ;). Not only does the house need to look fabulous, but the pictures need to be just as good! Love the one you chose.

Aug 29, 2010 03:53 PM