The word service has lost meaning in a jumble of false promises. A simple promise of service needs to be further defined to be understood. For instance if I want information every day and you send it to me once a week, I am not feeling serviced. Here then is a key point, ask your client how they define service? Then really, Listen! They will give you the blue print to satisfying them. Keep in mind it is always about them.
“It’s all about you.” has been my service promise since I started in business. YourStorys and YourStorys Realty are focused on you. How I do that is determined by what you want done in what way. Again, you drive the outcome and along the way I provide the technical knowledge beyond the usual information and creative execution of the plan.
Relationship is built along the way. It is built around the promises that you make and keep. This is also service. Doing what you say you are going to do makes you easier to remember. Under promise and over deliver is not always a sales person’s first inclination, but it is always the best way to deliver memorable results. Relationship can be transferred through testimonial. One client tells another of their work with you. (Again, it is all about them.) This is the best kind of referral. Quite often the referred will look no further.
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