This is in addition to Lori Bower's blog 12 most persuasive words in communication per Yale University.
According to Lori's blog, the 12 most persuasive words are:
(By the way, the total number of words came out to 14. I think Yale forgot Free and Sex, initially...
Let's see if I can use all these words at once:
Try our new love and sex discovery that's guaranteed to get easy results and proven to improve your health!
Best of all, you will save money - its FREE!
(Please remember, Safety First.)
Wow. I wrote it and even I want to know what this discovery is!