YouTube videos seem to be the next best type of advertising. Thankfully, there isn't any expense after you purchase the camera, except for your time. I just purchased the Kodak Zi8. I compared it to other cameras, but this one seemed to have the best resolution, more movie time, and was the best technology. There may be other cameras of similar quality, but I made the decision to purchase the Kodak Zi8.
I was fortunate enough to attend 2 classes lately on this new type of advertising. Maybe to some of you, this is old news, but for me I'm finally spending my time doing something I feel passionate about. You see, I also learned about SEO AND YouTube. And since Google owns YouTube, phrases, tags and captions are searched in much the same way on YouTube videos as articles and other written communications.
I learned some aluable tips during these classes. Film the video in short bursts and make sure to "bless" the room by zooming left to right and up and down. Don't walk while filming, talk in a clear voice, film between 10:30 and 1:30 for best lighting, and have a script ready so there are no pauses. When you put together a movie from your flip camera, you'll also need to concentrate on how to get top placement with Google.
When you are ready to assemble the movie, You'll need to do a search on Google for "Keyword Tools" by typing it into the Google search box. Search for the placement that means the most to you and your advertising. For me, it will be Scottsdale Rentals and anything with Scottsdale in the title of the video. Also remember to add those key phrases at the caption of each of the photos. The tags should be equally as effective in SEO.
I'm putting it together today and will follow up on how well it worked. By the way, does anyone need a one bedroom condo on the trolley route of Old Town Scottsdale?