I recently completed my goal of building 33 neighborhood Facebook pages for subdivisions in and around Naperville. My "farm areas"...
-The Historic District, Naperville is one of my many farm areas
My goal is to become the "local expert" for these neighborhoods. Facebook, with over 500 million users, is the place to get established as the expert.
Just two years ago, I would have gobbled up domain names for my neighborhoods, buying them over at GoDaddy for $9.95 each...
But today, I would rather build a page on Facebook. Pages are better, and they are FREE...
Pages are interactive. They communicate directly with the audience, and the audience can communicate back. The audience can ask questions, post pictures and links, and start discussions.
Websites are static, while pages are alive...
So if you hope to become the "local expert" for a neighborhood, you better get over to Facebook and build your own neighborhood page.
Become the local expert, before someone else does...
Ken
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