My background in in Computer Science, but my passion is in real estate. I have recently been doing a ridiculous amount of research on how to marry the two together. Unlike other geeks, (meant as a term of endearment) I like to keep things SIMPLE. If something isn't SIMPLE, especially for us realtors, then it is a waste of time, energy, effort and brain cells. I know many realtors who resist technology and have had several colleagues look at me as if I was nuts when I start telling them about the tools I use.
Here's the thing, if you are too busy taking listings, great. Keep doing it. If you are busy taking listings and want to generate additional revenue from the leads that you are not dealing with from your listings because you are too busy to deal with buyer prospects, let technology help you... or at least technology and an intern. That works too.
All that being said, I have had some amazing success with Mobile Marketing for generating buyer leads and tracking them to my listings. The best part is really the ability to capture their real phone numbers and quickly respond and send information to the prospective buyers right to their cell phones. It has been a blessing for me and I wanted to share with all of you.
I found a great website that has other tools of the trade, some are even FREE or have Promotion Codes for discounts. There are also some great sales and motivation videos as well. I go there to watch the videos when I want a pick me up and to get me focused. There are some with Jim Rohn, Tony Robbins, etc.
Work on your business, not in your business... I like that.