I am expanding my marketing technigues each and every day. Looking for new avenues to ensure my clients receive the most exposure possible. I am trying out a few new avenues such as..
http://agent.point2.com - It seems to be a better solution than Postlets, although it does cost a bit of change (unlike the free Postlets), however, unlike Postlets it does keep track of how many people have viewed your listings, from where, and if they clicked to view more details on the listing.
http://www.activerain.com - This one is fairly obvious. Testing it out to see if traffic increases to my website or not.
http://www.trulia.com - I am not spending money on it, but Trulia does provide reports on how many people clicked and viewed the property in a search. If Realtor.com had this option available I would love to see my stats their. It is hard to justify paying for something without giving it a trial run first.
http://www.zillow.com - Again, only registered. I am waiting to see how the yahoo zillow merger effects things. So far REALTOR is king, but also is the most expensive.
All of these are paid for advertising, much like everything else in life, but you really pay for what you get.