Have you seen the competition?

Home Stager with Stage It Atlanta

It's time to list your home.  You've gotten referrals for real estate agents, choose the one who you think will do the best job, tidied up for showings - you are ready to go!  Surely, buyers will love your home just as much as you do.  Stop the press!  What does the competition down the street offer potential buyers?   Take some time to evaluate your home.  Compare your property to the homes for sale in your area and within your price range.  Look at the differences closely, comparing upgrades like, stainless steel appliances, granite countertops, modern fixtures, flooring, tiling, paint colors, etc.  Consider what a buyer will get for his money if they buy your home verses the other guys.  Keep in mind that through a buyer's eyes - not all upgrades are equal. Effectively marketing your property in a buyer's market means you have to stand out from the competition and grasp at the buyer's emotions.  If your house need some tweeking be prepared to as-is and fixer-upper offers.

There is hope - and it does not have to break the bank.  To list a marketable property that stands out in the crowded competition, you must first know what buyer's want, and give it to them.  If navigating this turbulent market is more than you bargained for consider hiring an Accredited Staging Professional.  Home Staging is a marketing tool that enhances your property, no matter what the condition, and makes it a "must-see" home on every buyers list.  Effective home staging evokes the emotions of buyers and puts your homes best foot forward.  Professional home stagers know what buyers look for in a home and accent those features in creative and affordable ways.  Home stagers work with large and small budgets to maximize the potential of a house.  Look at the difference in the staged home below.

Living Room Before

Living Room After


Posted by




Atlanta Home Staging Professional

Stage It Atlanta, LLC


We create a buyer's dream...

Comments (10)

Luci Terhune
Bungalow Home Staging & Redesign - Nutley, NJ
NJ Home Stager 973 896-6489

So true of course; the perception out there regarding staging is that it's expensive, so many homeowners know about it but won't call us. We have to keep educating the public that whether you have $500 or $5000, even spending the minimum will help sell your home. Great example by the way, Janine.

Sep 10, 2010 07:40 AM
Janine Bell
Stage It Atlanta - Atlanta, GA
Home Stager - Atlanta Georgia Home Stager

Luci, great point.  Homeowners are more concerned about investing money upfront, they overlook the time and expense it will cost to list without staging.  Most home stagers will find a creative solution within the homeowner's budget.

Sep 10, 2010 08:53 AM
Kathy Nielsen
http://atlantahomestaging.net - Marietta, GA
Atlanta Georgia Home Stager

Nicely done, Janine.  Removing the rug alone made such a big difference.


Sep 11, 2010 01:41 AM
Kathy Burke
Sensational Home Staging~~Danville, CA - Danville, CA
S.F. East Bay Home Staging

I totally agree that taking that blue area rug out changed everything....plus the other changes with the room...GREAT!!!

Sep 11, 2010 08:11 AM
Michelle Pimentel
Empire Home Staging Solutions - Upland, CA
ASP, IAHSP Empire Home Staging


Sellers should always check out the competition before putting their home on the market.  The investment in hiring an Accredited Staging Professional to assist with the preparation of a home for sale can only benefit the seller and give the seller the advantage over other listings currently on the market!

Sep 11, 2010 09:00 AM
Janine Bell
Stage It Atlanta - Atlanta, GA
Home Stager - Atlanta Georgia Home Stager

Thank you Kathy & Kathy.  When staging a owner-occupied home where rental furniture is not an option working with what you have is key.

Michelle, my point exactly, every seller needs to know the what else is on the market so they can position themselves to be competitive in the market.

Sep 12, 2010 02:15 PM
Judy Colburn
ProStaged Homes - Los Angeles, CA
Los Angeles Glendora, San Dimas Covina, Home Staging

Janine, your changes really highlight and showcase the beautiful architecture and flooring in the room. Very nicely done.

Sep 13, 2010 08:43 AM
Adam Brett
The Adam and Eric Group - Fullerton, CA
The Adam and Eric Group, Fullerton's Finest

Amazing what simply removing a rug will do. Nice job Janine. 

Adam Brett
The Home Sold Team
Tel: 714.496.8116
Fax: 714.849.5798

My profiles: Facebook LinkedIn MySpace Twitter MyBlogLog YouTube

Sep 14, 2010 05:36 AM
Janine Bell
Stage It Atlanta - Atlanta, GA
Home Stager - Atlanta Georgia Home Stager

Judy - Thank you for your positive words. 

Adam - Sometimes the small things bring out the character in a room.

Sep 14, 2010 06:05 AM
Margaret Oscilia
Creative Concepts-Home Staging and Contracting, Salem Oregon - Salem, OR
Home Stager, Salem Oregon

When I'm doing a staging presentation I like to tell the home sellers that I AM their competition!  When I show them photos from our portfolio they realize they need to step it up -- because they see what a difference it makes.  Great changes in this room!

Sep 17, 2010 06:13 AM