It's not all about you...
When showcasing your listings, is the advertising all about you? Sellers want their property presented in its very best light. They want flattering sharp clear pictures (as they should) and copy that spells out what their home has to offer.
I ask my sellers to give me a list of "The Top Ten Features of Their Home." Not only does it help me in creating advertising pieces it often pinpoints what makes their home unique.
They really don't want the majority of their advertising to be all about you or your other listings! Buyers want to obtain as much information about the house they are viewing as possible..they really don't care that you are #1 in your office from 2000-2009, Top Listing agent of the planet, Top Gross commission earner for 12 years, etc. etc. This is all about their home...not about you!
Of course your picture, logo and contact information should be available after all they will need to contact you...just don't give the appearance that the focus is on you.
Your presentation of the property will tell them all they need to know about you!
I provide marketing products and services that ignite action. From finding new customers to energizing the ones I know and love, my tools can help stimulate the sale of your home. For more information, please visit our websites www.reloaustin.com and www.canyoncreeknews.com.
If you need to make a NW Austin move in 2010, please contact us at 512-346-1799 or email firstname.lastname@example.org. We are your Neighborhood Real Estate Consultants "YOUR PERFECT PARTNERS".