Looking for some help. We have recently started The West Valley Home Team, want to focus on Short Sales, Foreclosures, Spec Homes and Short Sale Listings in Litchfield Park, Goodyear and Avondale Arizona. Our listing agent, Cinda Rose, has her CDPE, CSSN, and SFR certifications. We have signed up as a Zillow Premier agent and working hard promoting the website, www.westvalleyhometeam.com. We have been considering signing up with NASSPro.com as well. My question is how are people tracking their ROI as far as marketing dollars go? I know everyone we've listened to, conferences, books, Ben Kinney etc... has told us that we need to track each dollar that goes out, how it was spent, how many people did it reach, how many people responded to it and how many sales and commission dollars did we generate from it. Is there a piece of software that we can use to track it? A simple spreadsheet template that we can use? Any help would be appreciated.
Rainer
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Todd Bogert
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Like it or not, if you are not showing up “on the map” you are losing new business opportunities every day. With more than 500 million searches a day in the U.S. alone, it’s likely that someone is looking for your business as you read this. The question is simple: Are they finding you, or are they finding your competitors in a local search?
In 2012, more people will search for local businesses on smartphones than on computers. Smartphones use Google Places, Yelp and other “local search” websites to gather data for local searches, will your business show up at the top of the local listings?!
Try it, do a search from your smart phone for “sports bar litchfield park”, the first listing that comes up is Tailgaters, not because they spent thousand’s of dollars and their website design or hundreds of dollars every month on pay-per-click but instead they used the power of Google Places and positive reviews! Have you claimed your Google Places Listing and is your Google Places listing optimized?
Would You Like to:
Be on the first page of Google?
Gain the advantage of having more positive reviews of your business?
Have your business show up on iPhones, Smartphones, and GPS devices?
Work smarter while your competition works harder?
Are You Taking Advantage of:
Google and Facebook Places - Yelp and Foursquare - Text Marketing and Coupons - Mobile Coupons and Mobile-ready sites - Local Business Listings - Positive Reviews on sites like Yelp and Angie’s List -
The most successful businesses in 2012 will be utilizing these tools and applications. Don’t get stuck waiting for your phone to ring…Contact us today!
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