Why "as is" properties are not selling and why "move in ready" properties ARE selling

Home Stager with Stage It Atlanta

This recent blog post by Lori Cain. She has summed up the importance of properly preparing a home for sale in today's market.  Home Staging makes the difference in whether your home is the competition or selling the competition. 

Home staging is about neutralizing, home stagersare experts in creating warm and inviting spaces.  A professional home stager will guide you through the improvements that will give you the biggest bang for your buck. 

Original content by Lori Cain License #142914

Why "as is" properties are not selling and why "move in ready" properties ARE selling

Fresh paint in neutral colors will yield results when preparing your home for sale

When preparing your home for sale, you need to evaluate what home buyers have purchased in your neighborhood in order to determine your list price AND to determine what you need to do to prepare your home for sale. If every home sold in the past six months had granite countertops and you have Formica countertops, do you think your home will sell? If every home sold was "immaculate and move-in ready," do you think your home that needs painting and new flooring will sell?

Home Buyers today want a bargain, but they don't want to do any work. And they don't have to. The inventory of homes in our market is huge and ever increasing. Even if your home is priced to reflect the need for new carpet or fresh paint, the average home buyer will walk six doors down and pay more for the home that needs no work.

Remove as many possible home buyer's objections BEFORE you list your home for sale in Tulsa. Think Buyers may not like your OU crimson-colored game room? Paint it. Brass light fixtures looking a bit dingy and dated? Install new ones. Carpet in the den looking a little worn? Replace it, and consider wood flooring.

Updated fixtures will help your home sell faster

Why "as is" properties are not selling and why "move in ready" properties ARE selling

Seek the advice of a home stager and/or real estate professional to identify improvements that will likely yield a return on your investment. Spending money up front to make your home shine and stand out from the competition will make your selling process so much easier. If you can't do the work yourself, your stager or Realtor will have vendors to recommend.  

The winning home selling strategy does not change. Your home will sell if it is in top condition, priced correctly and marketed aggressively. Choose the Listing Realtor that understands this selling strategy.

Preparing your home for sale requires some sweat equity and a humble attitude – but your participation in getting your home ready for market is truly “priceless.”

Originally Posted at: Midtown Tulsa Real Estate - Lori Cain



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If you're looking for homes for sale in Midtown Tulsa, OK or just need more information on Midtown Tulsa Real Estate, please call 918-852-5036 or visit my primary website at www.loricain.com. While you're at my web site, please sign up for my monthly e-newsletter to receive a complimentary calendar of events for activities in the midtown Tulsa area!

Lori is a residential Realtor with Chinowth & Cohen Realtors serving the greater Tulsa area and specializing in downtown Tulsa and midtown Tulsa real estate.

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Atlanta Home Staging Professional

Stage It Atlanta, LLC


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Comments (2)

Robert Slick
Beach and River Homes - Georgetown, SC

I think what you say is true. Building materials are cheap, but buyers are less motivated to do improvements. Supply and demand at work.

Oct 05, 2010 03:37 AM
Janine Bell
Stage It Atlanta - Atlanta, GA
Home Stager - Atlanta Georgia Home Stager

Robert - Exactly supply and demand is a key reason that home staging is needed. 

Oct 05, 2010 09:38 AM