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IT WILL BE INTERESTING TO SEE IF YOU READ THIS - THERE ARE NO PICTURES

By
Real Estate Agent with Keller Williams

It's a fact that over 90% of home buyers start their search for a new home by going to the Internet. WOW!  90%.  That's HUGE!  It made me stop and think what I have incorporated in my business to attract these buyers to me.  I started a business evaluation and believe that I have a tremendous supply of technical tools at hand to attract home buyers , , ,and home sellers.  BUT, do I make the best use of them?  Probably not to the extent I should.

Here's another fact . . . the #1 feature a home buyer wants to see is PICTURES of the a home they are viewing.  Virtual tours. Still pictures. Ariel pictures.  Pictures, pictures, pictures! 

I look at a lot of pictures of homes every day, since I'm a REALTOR. It saves me a lot of time and money to search for homes that customers and clients want or need using the Internet. 

Yesterday I was looking at a home online and there was a picture of half an interior door with no floor showing and only a tiny bit of wall on one side of the door.  I guess the agent thought it was a very special door when she added it to her picture display.  There wasn't even a sub-title to tell me why this door was so important to the home I was viewing.  Hmmm.  If I shared the picture with you, you'd probably be more interested in reading this article.

I obviously need to continue working on my businees and make sure I have great, high quality pictures to share with buyers and sellers.  The reason I didn't share the half door picture, is because it would have embarrassed me to show such a pitiful picture of any home. I think it's best to not post the horrible picture. 

Please post the best pictures you can.  Don't you honestly believe in doing so . . .you'll draw more GOOD interest to the home?  Let me know your thoughts on this matter.

Have a great week!

Comments(3)

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Alice Broadway
IXL Real Estate - Mobile, AL
Real Estate Broker

I believe in posting pictures simply due to the fact if a buyer see the photos, they will want to see more of the home or not at all interested.Therefore I ma not wasting my time or theirs. Some agents say I dont like photos because I dont wnat them to decide they dont want the house without seeing it.

Oct 12, 2010 10:17 AM
Robin Dampier REALTOR®
Coldwell Banker King - Hendersonville, NC
Hendersonville & Western NC Real Estate Source

I think most folks would agree pictures are very important in marketing a property.  I don't understand why sellers don't question the lack of or "awful" pictures??

Sue of Robin and Sue

Oct 12, 2010 10:31 AM
Barbara Hensley
RE/MAX Properties - Rockwall, TX
Homes for Sale in Rockwall County, Texas

Good pictures should be the core of a good marketing presentation for a property.  I have gotten listings as a result of the photos I post on all my listing.  Every listing receives the maximum number of photos allowed and a virutal slide show. 

Oct 12, 2010 10:54 AM