Let’s Grow Your Database!

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Education & Training with Real Estate Base Camp

Add Your Sphere

More prospects mean more opportunities for business. Call your friends. Ask permission to send them your e-newsletter or market update. This is the perfect time of year to do this!

Script: "Hi. I wanted to get in touch with you because I have a new e-newsletter. 

Many of my clients really like the market information, so I thought I would take the opportunity to offer it to my friends as well.

 Since I have your email; may I go ahead and send you real estate information from time to time?

By the way..." (This takes courage, but you can do it!)  "By the way, WHO do we know who might be interested in buying or selling within the next few months?"  Your friends will understand and be happy to help you. If you did this every week, you wouldn't have any friends left. However, if you ask once or twice a year they will understand and respect you for it.

Tell us how that worked for you...any leads?

Comments (2)

Frederic Guitton
HomeBridge Financial Services - Orlando, FL

By the way..." (This takes courage, but you can do it!)  "By the way, WHO do we know who might be interested in buying or selling within the next few months?"  Your friends will understand and be happy to help you.

That's a risky strategy and bqased on my experience could create an akward situation with some who know 2 friend who are agents. I know about 5 of them and I would hate to be put in that position. One of them asked and I said ok I'll think about it. I do refer deals (one of our friend agent is about to close a $550,000 deal from a referrals we sent her) but would not want to be asked.

Oct 16, 2010 09:37 AM
Larry O'Sullivan
Sandy, UT

With my SOI, I find that many of them know other agents, or are related to them. Boldness is needed (and bold I am) I have been known to say: "I have this home for $2.8 million and I immediately thought of you..."

Thanks for the reminder of staying in touch and follow up.

Oct 16, 2010 09:43 AM