"ESTATE" A Premium Wordpress Theme with "Out-of-the-Box" IDX/MLS Functionality - GAME CHANGER!

Real Estate Technology with agentlabs

Woo ThemesAgents, Brokers & Realtors© are you thinking about setting up a Wordpress based Real Estate Marketing Website? A site that will allow you to show your property listings as well as offer IDX/MLS functionality? Not to mention be appealing to the end user, easy to navigate and present your services in the best light possible? Well you can thank us for bringing you "ESTATE" by WOO Themes!

Every professional who has researched or put together such a site knows that pricing does not come cheap ... upwards of $4500 (starting).  Before "ESTATE" came along you would have had to piece mail each component ... wordpress + theme + idx/mls integration + design + development = WOW!

And now the GAME CHANGER ... yes this is the NO BRAINER that Agents, Brokers and Realtors© have longed for! You get a solid content management system (CMS) in wordpress, a best of the best framework in WOO and now a theme that takes into account what your end users (homeowners) want to see most ... property listings (see 2008 Yahoo Real Estate Report)!

How Does it Work?

Working in conjunction with dsIDXpress, WOO Themes ("ESTATE") have integrated the functionality (code) needed by way of a plugin that imports your approved IDX/MLS Board property listings. You also have the option to upload single properties as well.

You will need the following to launch your Real Estate Marketing Website:

You establish your Domain Name (URL) => Sign Up for Hosting => Install & Setup Wordpress => Install & Setup WOO Themes Framework => Install & Setup dsIDXpress Plugin => Add your content and listings => Attract Potential Clients => Close More Deals!

We did simplify it a bit above but that is pretty much what your going to do.

What About SEO?

They were especially diligent in considering Search Engines. The WOO Themes framework is notorious for its advanced SEO capabilities and when combined with your pretty hyper-local permalink (i.e. www.realtypress.us/123-smith-lane-southampton-new-york-11968) you get the best SEO friendly Real Estate Website possible!

Premium Wordpress Real Estate Theme (ESTATE) by WOO Themes dsIDXpress - IDX/MLS Wordpress Plugin
Detailed Property Search and/or MLS Listings Search via Tab Option, For Sale/Rent, Location, Type, Price including advanced options

IDX/MLS Wordpress Theme Estate - Screen Shot

Featured Property Slider with "Call To Action" button and links to maximize exposure for high-end listings.
IDX/MLS Wordpress Theme Estate - Screen Shot 2
MLS Listings that can be shared to Social Networks (Twitter, Facebook, Dwellicious, Google Buzz & Email), Schedule Showing, Request More info, Printer Friendly, Automatic rotating thumbnail images and detailed MLS Property Info.
IDX/MLS Wordpress Theme Estate - Screen Shot 3
Really Cool Sidebar Features: Google Maps shows listing location bubbles w/image and short info of selected location (top thumbnail in screen shot below), Accordion style tabs for popular, latest, comments and tag posts.
IDX/MLS Wordpress Theme Estate - Screen Shot 4
Large "Calls To Action" Button with Agent "Contact" Pop Out (when clicked), Google Maps, image thumbnails that enlarge into larger box when clicked.

IDX/MLS Wordpress Theme Estate - Screen Shot 5


In their words: ESTATE is one of our most powerful themes to date and has also become one of the fastest selling themes since release
  • Improved RSS feeds to show all property-specific data, and not just the generic WP RSS feed items;
  • Property image gallery captions in thickbox / lightbox view;
  • Further improvements to the search logic, as well as a property-specific search widget styled to fit Estate;
  • Customization all labels in the Search and Single Property pages;
  • Contact Agent about a specific property using the contact form template;
  • Option to make Additional Features click through to their taxonomy archive page; and
  • Back-end options to change Agent-related titles & copy in addition to the iconography for property features.

Comments (10)

Eva Hoopes
Silvercreek Realty Group - Boise, ID
Realtor, CRS, Top Producer

James, this is very interesting.  I've saved this post for later use as my wordpress Blog is the next step. Thanks for sharing!

Oct 19, 2010 08:33 AM
Gabe Sanders
Real Estate of Florida specializing in Martin County Residential Homes, Condos and Land Sales - Stuart, FL
Stuart Florida Real Estate

Looks like a great web solution for those tjat use or want to use dsidxpress.

Oct 20, 2010 12:01 AM
James Chai
agentlabs - Manhattan, NY
Real Estate Websites

Eva - Your Welcome!

Gabe - It's a good solution for anyone who wants a wordpress website and to incorporate MLS property listings.  

Oct 21, 2010 06:12 AM
Tina Maraj
RE/MAX One - Fullerton, CA
Celebrating 30 Years of Real Estate Sales

Wow that is a lot of information. This is changing the way I am viewing my own website.

Nov 11, 2010 03:14 AM
James Chai
agentlabs - Manhattan, NY
Real Estate Websites

Tina - hope it helps!

Dec 03, 2010 07:04 AM
Diverse Solutions - IDX Search
Diverse Solutions, Inc. - Irvine, CA

James: Great writeup and thanks for the shout-out! For anyone that happens to read this thread, just as an FYI, Diverse Solutions has recently begun to offer Free WordPress + dsIDXpress webinars to get folks acclimated to how things work.

You can access a list of upcoming classes via our Help Desk:


Apr 19, 2011 11:36 AM
James Chai
agentlabs - Manhattan, NY
Real Estate Websites

Diverse Solutions: No problem ... we don't mind writing about tools that help Real Estate Agents/Brokers achieve high level results.  

Apr 20, 2011 08:14 AM
Rachell Lara & A List Properties
eXp Realty / 619.316.7445 - San Diego, CA
A List Properties - San Diego Neighborhood Experts

Would you say that this is still one of the best themes out there?

Mar 28, 2012 11:57 PM
Jerrie Lema

When building any real estate portal on WordPress, you should take care of certain aspects seriously. The most important one is the proper selection of the theme, as it is going to reflect your business online. Template shared in this post is really amazing and if you are looking for such stuff, go for similar ones only. However, I would also like to list one called “Modern Estate WordPress Theme”, you can give it a try as well.


Nov 10, 2014 08:29 PM
Douglass Thalmann

I appreciate you sharing this blog post.Really thank you! Keep writing.

May 11, 2015 05:13 AM