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Compelling MLS Photos Speak A Thousand Words

By
Real Estate Broker/Owner with Ellis Property Investments

There is nothing worst than poorly done MLS photos, well except for having no photos at all. We have all seen our share of them at one time or another.  We must remember that the goal is to get the buyer from the computer to the front door.  We want them to be encouraged to book a showing.  Bad photos are like repellents for buyers.  They will often not even consider a showing after seeing photos  that are pootly done.

Here are some strategies that may help you increase the amount of quality photos used in your MLS listings!

1. Pay special attention to the order that you place the photos  on the MLS.  The photos showing the homes best features should come first.  We want to capture the buyers attention immediately.

2.Remove eye sores out of the photos like trash cans, refrigerator magnets, toys etc.  Stage the photo.

3.If you can't get interesting photos and you are finding that the pictures are looking boring, empty, crowded, crooked, etc. then get some help with this task.  Call a stager.

First impressions are critical on the internet.  You want to put your best foot forward with this effort right at the beginning. After all, compelling photos speak a thousand words to our potential buyers.

 

 

Posted by


contact Doretha Caldwell at 910-286-9396 or visit at www.DorethaCaldwell.com

 

 

 

 

Show All Comments Sort:
Brian Doubleday
Brian Doubleday - IML RealEstate - Orange County, CA Broker - Ladera Ranch, CA
Ladera Ranch, Foothill Ranch, Lake Forest, Mission Viejo

I agree whole-heartedly, I see so many mls listings that don't focus on the features of the property.  I came across a listing that a had a great view & there was no photo.

Oct 22, 2010 05:47 PM
Tim Lorenz
TIM LORENZ - Elite Home Sales Team - Mission Viejo, CA
949 874-2247

In todays world we must have pic. that can be used on the web and in the mls.

Oct 22, 2010 06:42 PM
Chris Dugger
Real Estate Marketplace - Louisville KY - Louisville, KY
Louisville REALTOR

Doretha ~ For some reason, the poor MLS photos seem to becoming more of a problem in my market. Sometimes I'm in awe at what some agents deem worthy of potential home buyers! I haven't stepped up to professional photos yet, but I use a nice digital SLR to get the best quality photos I can personally shoot.

Oct 23, 2010 02:39 PM