The Gentle Art of Persuasion

Education & Training with Ludwig & Associates


Motivational Power Quote

The Gentle Art of Persuasion

"One of the best ways to persuade others

is with your ears - - -

by listening to them."

Dean Rusk, Secretary of State


As I see it. . . . . . . .

The gentle art of persuasion    

We use the art of persuasion in every aspect of our life. We use it in our personal relationships, with our children and in every facet of our business.  

We go about our daily with very little thought on how the art of persuasion impacts our life and success.   

A myth about persuasion is what creates powerful persuasion skills. Many people feel it's a powerful personally, others feel that it's talking to people until we can "convince them." While other person feel that's persuasion is it's not accepting a no for an answer and pushing the other person for a yes.  

Nothing could be further from the truth.  

The art of persuasion not about having a powerful personally, it's not about intimidation and has nothing to do with not accepting a no as an answer.  

The art of persuasion is about listening skills.  

The person who's gathers the information to know the other person as a person is a professional listener. They will find out the persons motivations, the persons fears and what they are trying to accomplish.  

As a professional listener we know the other better then they know themselves. We have the informational resource to help the person in almost any area of their life. 

In business the information that the professional listener obtains is an enormous help to the professional in helping a person to make a sound business decision and successfully conclude a sale.  

A professional listener gathers the information that when it's correctly applied creates a strategic business advantage and that advantage is the gentle art of persuasion.   

The gentle art of persuasion is listening to obtain information and helping the person to get what they want and at the same we will get more of what we want.    

©2010 Lou Ludwig, Sales and Management Consultant Success Coach, Speaker, Trainer and Author




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Praful Thakkar
LAER Realty Partners - Andover, MA
Andover, MA: Andover Luxury Homes For Sale

Lou, you always have something great to share, and yes, I am 'listening'.

Art of listening is a must in a sales job - for persiasion? may be!

Oct 29, 2010 06:05 PM #1

goodday! pls help me...

definition of professional salesmanship?

differentiation of salesmanship from selling and sales..

definition of KEY SALES INDICAtor?

Nov 15, 2010 03:28 PM #2
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Lou Ludwig

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