Keeping your head up.

Real Estate Agent with Pacific Platinum Properties CA BRE #01836161

While out in the field this last month, I have almost every broker, loan officer, escrow officer and processor asking me the same things.  Everyone wants to know how things are out there for me.  It's understandable that they use me as a thermometer or sorts to gauge the market place, since my clients are diverse and could represent the market as a whole. 

 The truth is as you all know is that its tough for people right now.  The changes in the market place have made it more difficult to make the money and fund the amount of files that we all would like to.  Working harder for the same amount of money we made just a few months ago can be deflating to say the least. 

I would like to share how I look at things during this time. 

 My job has not changed.  My daily tasks are no different today than last month.  I know that if I continue to prospect, work hard, make good use of my time I will succeed.  Its possible the days when loans fell from the sky are over.  This just leaves room for better business. 

The competition will leave, the weak will leave, and this will create a better business for you and I.

I may see fewer title orders per client, but that only makes me want to grow my market share and gain new customers.  If you are a real estate agent or loan officer, the same thing should apply to you.  There may be less qualified buyers, borrowers out there today.  This just means you have to have a larger network of people to do business with. 

Lets all keep our heads up, work smart, work hard, build our market-share and our pipelines during the down time.  We will all see the benefits and share them together. 

Dave Castle

Comments (3)

Julie Chapman
DR Horton - Ormond Beach, FL
New Homes Sales Ormond, New Smyrna, Daytona Be
Thanks for writing this post.  I started real estate when rates were around 17 or 18 percent so I have done well every year and have had a great year.......
Sep 04, 2007 01:00 PM
Dave Castle
Pacific Platinum Properties - Irvine, CA
Realtor - GRI,CPM

Thanks for the comment Julie, your fast !

People like you help keep me motivated.

Sep 04, 2007 01:09 PM
Kecia Carpenter
Weichert Realtors Baron & Snipes Co - Glen Allen, VA
Thanks for the uplifting and motivating post, good job!
Sep 04, 2007 01:14 PM