I was searching for a pest control company a few months back (not a fun experience). I wanted to verify the credibility of each company so I looked all 3 companies up on Facebook.
Company 1 had no Facebook page.
Company 2 had a Facebook page that was a little out of date, but some past customers had written on their page about a positive experience with the company.
Company 3 had an up-to-date Facebook page with news articles posted every few days.
Which company did I hire?
Company #1 was eliminated right away because I couldn't verify their credibility.
It was actually a really tough choice between 2 and 3, but I chose #2 because I felt the testimonials were more comforting than than the updated pest control articles.
Company #3 demonstrated they get the importance of social media, but I didn't really find anything to verify what my experience would be like with them.
You're probably realizing just how important it is to pay close attention to your online reputation.
It's a fact that more and more potential clients are searching for REALTORS online and on social media sites.
If they can't find you they will move on. If they do find you, how can they verify your credibility?
Adding testimonials to your Facebook page is one very easy and simple way to comfort a potential customer who is searching for you. (see two examples we created here: www.facebook.com/thedemopolisteam , www.facebook.com/hellerthehomeseller )
**When you hire REIC to create a Facebook page, we do it for you!
Dedicated to your success,
Jarred Alexandrov
REIC Social Media Director
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