How To Create Your Customized QR Code Images

By
Education & Training with Director of Education & Industry Outreach at eXp Realty & RE Tech Campus
https://activerain.com/droplet/7B4

I've seen many posts about QR codes, here's one on how to Customize yours and make it different than others.

The QR Code was just one of the hot topics at NAR in New Orleans this year.  Out of the hundreds of cards we received for the iPad drawing, there were only 3 business cards that had the QR Code (bar-code) on them.  To be honest, I don't like the way they look but they do work well and the technology is impressive.

This weekend, I added my QR code to my Facebook page and had a couple friends call me to confirm it actually worked.  They just pointed their phone and QR reader at the screen and I was instantly added to their contacts in their phone.  I also added it to my sidebar on ActiveRain to see how it looked and a few members "point and shot" it adding me to their contacts on their phones too.

Here's the quickest and easiest way to create a QR code of your own, and add a little custom color and splash to make it unique and stand out from all the others.  I'll walk you through it step-by-step. 

Step 1:  You'll need to create a QR Code.  QR codes can be created to either link back to a desired website, Blog, or Internet page, or they can be used like a business card, much like the one I've created here on my AR sidebar.

There are many QR code generators out there, some of them work right from your phone. I use the iPhone so Optiscan (scanner and generator) and i-nigma-4  (just a reader) are my two favs.   If you want to create a code using your computer and have it link to a specific URL instead of your Business/Personal contact info, I recommend goo.gl which also provides some tracking and analytics tools.

Step 2: Next, you need to capture the QR code image as a graphic.  On a PC, you'll need to get a screen shot of it "Shift+Print Scr" and then use a cropping tool to capture just the QR code image.  On a MAC, just hold down the "shift+command+4" to select area with mouse and capture it as an image.  Use any screen capture tool or application you like to do this.

Here's 50 million FREE Screen Capture Apps and Sites according to Google.

Step 3: Since many of you might not have a graphics editing software like Photoshop or Paintshop Pro, we'll use Picnik.com, a free online graphics editing tool that's easy and free to use.

Step 4: Upload your saved QR Code image to Picnik.com

Step 5: Add a white border to the image.

Step 6: Optional - Add a drop shadow to lift your image off the page.

Step 7: Create your desired colored text and font, resize it, then add to the white border areas of your image.
            (you can also add small images and other graphics to the border in this step)

Step 8: Save your image back to your desktop as a .jpg file.

Step 9: Test your Final QR code image design to make sure it's working properly.


(Before)                                            (After)

Step 10: Now Add your NEW Customized QR code to everything you can imagine.

Examples: Business cards, websites, blogs, social media sites, signs, flyer's, coffee cups, marketing supplies, the promo magnet on your car door, your company polo shirt on the chest or sleeves, heck... go out and get a hand stamp made, then go around the world patting everyone on the back so your QR code shows up everywhere. lol~ Well, maybe not to that extent, but you get the point.

These little buggahs will either stick as the newest and greatest thing, or they will die hard like the pet rock. Until then, I'd say take advantage of the technology and use it to the best of your ability.  Hopefully this post will make it easier for you to make YOUR QR Code stand out a little more than your competitors. Have fun with it and be sure to point your QR reader at mine above, I'd be pretty embarrassed if it didn't work!  :-O

Here's a video tutorial I put together for those who'd rather have these steps visually.

Oh, and if you have your QR Code(s) already, feel free to add it with your comment below.

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Re-Blogged 13 times:

Re-Blogged By Re-Blogged At
  1. Anthony Ebright - NMLSR ID #247647 Purchase and Refinance Mortgages 11/15/2010 02:18 AM
  2. Kai Degner 11/15/2010 03:09 AM
  3. Richard Iarossi 11/15/2010 03:15 AM
  4. Ricky Khamis 11/15/2010 03:23 AM
  5. Carla Harbert 11/15/2010 03:39 AM
  6. Hannah Williams 11/15/2010 10:09 AM
  7. Jim Frimmer 11/17/2010 10:36 AM
  8. Cheryl Ritchie 12/04/2010 11:22 PM
  9. Cindy Jones 12/12/2010 02:27 PM
  10. Gail C. Harris 12/13/2010 09:41 AM
  11. Lisa Delzompo 951-704-4559 12/31/2010 03:57 AM
  12. K.C. McLaughlin 01/21/2011 03:57 AM
  13. Bill Burchard 05/08/2011 03:40 PM
Topic:
ActiveRain Community
Groups:
Realtors®
The Art Of Marketing You
Real Estate Technology
Almost Anything Goes
QR Codes
Tags:
how to
tutorial
qr codes
custom qr codes

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Rainmaker
784,362
Cindy Edwards
RE/MAX Checkmate - Johnson City, TN
CRS, GRI, PMN - Northeast Tennessee - 423-677-6677

Brad- I think I got it, but I'm not sure how to test it???

Dec 18, 2010 07:33 AM #145
Ambassador
794,068
Brad Andersohn
Director of Education & Industry Outreach at eXp Realty & RE Tech Campus - Fairfield, CA
ActiveBrad - 707.646.1876

Cindy -

point your phone scanner at it and see if it works? 

Yours worked fine on my iPhone, took me right to your Agent Advantage page.

Happy Holidays!  :-)

Dec 20, 2010 06:25 AM #146
Rainmaker
2,442,686
Rebecca Gaujot, Realtor®
Vision Quest Realty, Martha Hilton, Broker - Lewisburg, WV
Lewisburg WV, the go to agent for all real estate

Brad, could you tell me the best  website to make my QR code. I received a DROIDX smartphone for Christmas and not sure what to download on my phone to read the scanner...any help would be appreciated.

ALso, can you add your name, AR blog, website name, phone number and company on one code?

Dec 28, 2010 12:49 PM #147
Ambassador
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Brad Andersohn
Director of Education & Industry Outreach at eXp Realty & RE Tech Campus - Fairfield, CA
ActiveBrad - 707.646.1876

Hi Rebecca - there are many ways to create QR codes both from sites and from mobile apps. 

I'm sure there's a mobile app for the Droid that will work too.  You can create them individually to showcase a specific site, blog, or page or you can also combine information to be included in a single QR code, it's really all about preference. 

Let me know if you need some help.  Happy Holidays~ 

Dec 29, 2010 09:45 AM #148
Ambassador
834,496
Charlie Ragonesi
AllMountainRealty.com - Big Canoe, GA
Homes - Big Canoe, Jasper, North Georgia Pros

Brad I followed your instructions to the letter. Thank you. I am so bad at this How can i know if it is working ?We Sell Homes

Jan 11, 2011 08:23 AM #150
Ambassador
794,068
Brad Andersohn
Director of Education & Industry Outreach at eXp Realty & RE Tech Campus - Fairfield, CA
ActiveBrad - 707.646.1876

All you need is a QR reader, point it at the image, then see where it links to?  The one you posted above in the comment took me right to http://www.allmountainrealty.com/ which is most likely right where you wanted me to be right?  :-)  Nice Job.

Jan 11, 2011 10:24 AM #151
Rainmaker
1,043,302
Fred Carver Personal Real Estate Corporation
RE/MAX Camosun Victoria BC Real Estate - Victoria, BC
Accredited Real Estate Consultant

Hi Brad.....You've done it again with another useful Great How to Blog Post...sharing just keeps coming and coming. I'll be bookmarking this one too...now I just need a index for my bookmarks.

You Rock Brad !

Jan 15, 2011 04:58 PM #152
Rainer
69,987
Laura J. Lycans
Sandhills Choice Realty, LLC - Southern Pines, NC
Your Dream + My Passion = Success!!

Brad I just added a link of this post onto my blog "How to Start Using & Making QR Codes for FREE" hope that's okay with you! I know all will enjoy your tips as much as I did! Thanks so much for the inspiration!

Jan 16, 2011 12:56 PM #153
Ambassador
794,068
Brad Andersohn
Director of Education & Industry Outreach at eXp Realty & RE Tech Campus - Fairfield, CA
ActiveBrad - 707.646.1876

Hi Laura - of course I don't mind.

Thanks for sharing this with others, and thank YOU for taking the time to read and comment.

Jan 17, 2011 03:37 PM #154
Rainer
181,841
Tatyana Makarov
Coldwell Banker Residential Brokerage - South Windsor, CT
Your Greater Hartford Area Realtor

Hello, Brad! Thank you so much! You make it so easy to understand... I enjoy reading and learning your tutorials :)

Tatyana, your local realtor, South Windsor, CT

Feb 13, 2011 10:05 AM #155
Ambassador
794,068
Brad Andersohn
Director of Education & Industry Outreach at eXp Realty & RE Tech Campus - Fairfield, CA
ActiveBrad - 707.646.1876

Hi Tatyana - thanks, and I'm glad you're enjoying my stuff here on ActiveRain.  :-)

Feb 14, 2011 04:07 AM #156
Rainmaker
3,039,861
Endre Barath, Jr.
Berkshire Hathaway HomeServices - Beverly Hills, CA
Realtor - Los Angeles Home Sales 310.486.1002

OK Brad, I am slowly getting to this. I have downloaded the scren capture tool so I am on my way soon.:))

Mar 19, 2011 09:25 AM #157
Rainmaker
3,039,861
Endre Barath, Jr.
Berkshire Hathaway HomeServices - Beverly Hills, CA
Realtor - Los Angeles Home Sales 310.486.1002

Brad, while everyone was enjoying their afternoon and evening, I started so after all the time(you do not want to know how much:))) I finally did it. Let me know if it actually works.

Thank you again for all your knowledge

Mar 19, 2011 06:30 PM #158
Ambassador
794,068
Brad Andersohn
Director of Education & Industry Outreach at eXp Realty & RE Tech Campus - Fairfield, CA
ActiveBrad - 707.646.1876

Endre - very nice AR Blog attached to your QR Code, works great too!  Congrats!!  :-)

Mar 21, 2011 10:05 AM #159
Rainmaker
182,088
Sherry Chastain
Hendersonville, Nashville, Old Hickory, Lebanon Tennessee - Hendersonville, TN
Realtor, Selling Homes, Lake Properties,Luxury Homes,Short Sales

Finally......Buy or Sell A Home Hendersonville TnMeet Sherry Chastain

Mar 26, 2011 06:19 PM #160
Ambassador
794,068
Brad Andersohn
Director of Education & Industry Outreach at eXp Realty & RE Tech Campus - Fairfield, CA
ActiveBrad - 707.646.1876

Sherry - now create stickers to place in strategic spots all over the world!!  lol~  Seriously, start by placing some of these QR stickers at your listings.  Put one on the inside of the fusebox door, one on the water heater, one under the kitchen sink on the garbage disposal etc.  You know one day someone will see them and want to know where they go.....    

Mar 27, 2011 04:20 AM #161
Rainmaker
589,415
Phil Leng
Retired - Kirkland, WA
Phil Leng - Retired

Hi Brad,

You need another comment, since 158 may not be enougn.

Thanks. We are just now getting around to using the QR codes.

PHil

Apr 11, 2011 05:47 PM #162
Rainer
55,144
Allen Henderson
Henderson Real Estate - Scottsdale, AZ
www.scottsdaleisms.com

Thanks Brad! Finally got around to doing this. Picnik was a lot esasier than Photoshop CS5 for this project. It worked the first time. Great Instructions!!!

 

QR code: http://homesahwtukee.com

Apr 16, 2011 08:01 PM #163
Rainer
164,232
Kevin O'Rourke - Keller Williams Miami Beach Realtor
Keller Williams Miami Beach Realty - Miami Beach, FL
CDPE Miami Short Sale Agent 305-520-9436

Thank you Brad and everyone else here for sharing their ideas on QR codes.  Seems like something that will be gaining in popularity and customers will be expecting us to have them very soon.

Apr 26, 2011 10:19 AM #164
Ambassador
794,068
Brad Andersohn
Director of Education & Industry Outreach at eXp Realty & RE Tech Campus - Fairfield, CA
ActiveBrad - 707.646.1876

Brian - tell us what's so great about these sites? Without a little more detail, many of the members here including myself might consider your comment and links to just be spam? Can you give a little more detail? Thanks. :-)

Nov 04, 2012 10:10 PM #165
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