Which State-Of-The Art Marketing Today Will Be Tomorrow’s Dinosaur? Why Should We Care?

Real Estate Agent with Dave Halpern Real Estate Agent, Inc., Louisville, KY (502) 664-7827

Faceboyellow pagesok, Twitter, Linkedin, Blogging. Are these central to your marketing? They should be.

But what techniques will cannibalize these current mainstays of marketing?

We must learn from the dinosaurs, or we risk becoming one ourselves. Not too long ago social media didn’t exist. Those who continue to cling to old models are now left wondering who’s eating their lunch.

If we master today’s techniques but stop there, we are doomed to obsolescence. Ask yourself what you are doing today that you didn’t even know existed three or six months ago?

Could you imagine what would happen if you stagnate for one or two years?

We cannot afford technological marketing complacency. We must be leaders among leaders.


Posted by



Dave Halpern, Realtor

The Dave Halpern Real Estate Group

Keller Williams Realty Louisville East

Website David.DavidHalpernRealtor.com

(502) 664-7827



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Comments (7)

Elizabeth Cooper-Golden
Huntsville Alabama Real Estate, (@ Homes Realty Group) - Huntsville, AL
Huntsville AL MLS

I'm sure these will all be considered "dark ages" someday...no telling what the future holds.  Can you imagine?

Nov 22, 2010 01:09 PM
Christine R. Sutherland
Sun Realty USA, Inc. - Punta Gorda, FL

Too true, Dave, I wish we could know what's the next big thing so we can all get in at the ground floor!

Nov 22, 2010 01:13 PM
Eric Kodner
Madeline Island Realty - La Pointe, WI
CRS, Madeline Island Realty, LaPointe, WI 54850 -

True, all the "state-of-the-art" stuff can be pretty ethereal.  The rules seem to change every six months or so.

Nov 22, 2010 02:13 PM
Lorraine Sayer
Monument, Black Forest, Falcon, Fountain homes - Colorado Springs, CO
Realtor ABR,CDPE,GRI - Colorado Springs,CO RE/MAX

Remember when unlisted meant you really did have some privacy.....those were the days! 

Nov 22, 2010 02:41 PM
Matt Grohe
RE/MAX Concepts - Des Moines, IA
Serving the metro since 2003

Dave: In principle I'd agree, however, most of the people at the top of the market here could easily be classified as dinosaurs.

Nov 22, 2010 03:09 PM
Debi Boucher
Real Estate Showcase Photography - Woodland Park, CO
"Realtor Showcase" - Real Estate Photography/Virtual Tours

Love the phone book photo - Tells the story VERY well!

Nov 23, 2010 02:11 PM
Will Nesbitt
Nesbitt Realty at Condo Alexandria - Alexandria, VA
Nesbitt Realty is a family-run brokerage.

What is now shall too be dinosaur in the future. We can always combine the old and new ways. No harm done.

Dec 16, 2010 10:59 PM