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--- Does THIS Look Like Twitter? ---

By
Real Estate Technology with Digital Marketing Consultant

 JOIN STATUSPIPE! The picture on your right is for StatusPipe, a new (free) service that I just rolled out for agents & workgroups to interact with each other and clients on real-estate projects. Does it resemble Twitter? It probably should, since StatusPipe is loosely based on the Laconia Status.Net engine, which is nearly a 1:1 knockoff on the popular Twitter microblogging service.

So, you may wonder, where's the benefit in Status Pipe if I've already got a Twitter account? Well, the answer is that StatusPipe is for the kind of team-messaging that you really don't want on your Twitter account, because (frankly) it's too boring for your followers and the "uninitiated" to read.

Here's the skinny: Originally, Twitter was intended for users to write short "status updates" of up to 140 characters in length to update their friends with their current status - ie: what they were doing, what they were working on, important factoids, etc. Over time, though, Twitter turned into a marketing tool, and now most agents use it to write short, witty posts about their favorite sports teams, market trends, local events, and everything EXCEPT hum-drum work related issues.

So, the goal of Status Pipe is to provide another venue for the work stuff, and it gives you a large array of tools along with the 140-character post limit. You can post & read StatusPipe from your mobile device (just like Twitter), and it even integrates with your Twitter & Facebook accounts - so if you feel like publishing those updates elsewhere on the web, it's not a manual task (or, you can leave the accounts unconnected and use the "publish to Facebook/Twitter buttons" to do it manually.

I don't expect that Status Pipe will be the "next big thing", but I do hope that it'll be a useful tool for agents to publish updates to their colleagues & push listings out to clients, and maybe it'll even have some non-Twitter value for stuff that just gets lost on the world's biggest microblogging service.

In other words, not being pressured to enroll everybody on Planet Earth has some advantages. Give Status Pipe a try and let me know if you like it (BTW, it has a slick "invite your friends" feature that you can use to get your team onboard with it, if and when you decide to do that).


 

Comments(6)

Jon Quist
REALTY EXECUTIVES ARIZONA TERRITORY - Tucson, AZ
Tucson's BUYERS ONLY Realtor since 1996

I like the dedicated idea of Status Pipe.

I can't imagine anyone wanting to read a Tweet from me unless they were a client. Can your tool be segregated for each client?

Nov 26, 2010 05:15 PM
Jeffrey DiMuria 321.223.6253 Waves Realty
Waves Realty - Melbourne, FL
Florida Space Coast Homes

I like twitter twitter and think that your idea is a very good one....thanks for sharing.

Nov 26, 2010 05:18 PM
Tim Ventura
Digital Marketing Consultant - Blaine, WA
Digital marketing & technology consultant

Hi John -

I'm getting some interesting (mixed) feedback on this one: I work primarily with REO agents, and they work in small teams doing valuations work - so the original goal was to give them something like a chat messenger that could also be accessed from a mobile device to let them communicate a little better.

However, Jesse Gonzalez at REO Pro suggested that his users might like this to put listings out to clients with something like this - which is also what I think you're talking about. I guess you can use it for that, but I don't think you could completely segregate the audience (as in keeping clients from seeing each other's listing info).

Tim

Nov 26, 2010 05:21 PM
Tim Lorenz
TIM LORENZ - Elite Home Sales Team - Mission Viejo, CA
949 874-2247

Sounds like a good idea.  Now we will have to see how it works out.

Nov 26, 2010 05:24 PM
Don Wixom
RE/MAX Executives Nampa, ID - Nampa, ID
"Looking out for your next move..."tm

Tim, this sounds very interesting! I might try to use this to stay in contact with my agents, with announcements and such!

Ferndale!? I grew up in Milton-Freewater!

Nov 27, 2010 11:42 AM
Anonymous
Spike
It's spooky how cvleer some ppl are. Thanks!
Nov 28, 2011 07:16 PM
#6