I managed to overcome one of the biggest shortcomings on my Facebook Business Page! I have always felt like I was not able to participate in the conversation as a person, but only as a Company. And that's not what I wanted for my company. It's important to me to coexist with The Stage Coach - I can't really explain why - I just feel it is a necessary part of the mix of building my reputation and The Stage Coach's Brand.
There's a couple of solutions for this. The easy one, and the route that I took, was making someone else the Administrator of the Facebook Page. My wife was willing to do this. She was also willing to let me set up a Hootsuite Account and connect to her FB. This allows me quite a bit of freedom to post updates from either myself, or The Stage Coach, via web, email, TXT, or the Hootsuite App on my phone.
In the sample above, you can see where I shared a link to a blog about the Page Notifier App, compliments of Tech Savvy Agent, by going to The Stage Coach's page and posting a link. Then at the same time, using Hootsuite and it's Schedule function, I posted a link to a really neat Christmas Light exhibition in my home town. [with Hootsuite, you can spend an hour entering posts for your personal and/or business page, set the timer, and forget about it. Then your updates trickle out during the day, instead of only coming while you're on the computer. You can post to your business page, then set up a similar post with a delay of 12-24 hours so it goes out to both.]
My favorite part: I can now participate, as myself, in the Friday feature: "What's Wrong with this Picture?"
The only hiccups I had with this system was some of the Apps I was using for the page had to be set up on her profile. And they actually worked for quite a while after I removed myself from the Administrators. Now those have all been migrated to her profile.
Another idea: a Home Staging friend of mine has two Facebook accounts. One for the Home Stager, using her business email, and one for her personal life. I'm lucky to be friends with both, I guess. :P By setting the Personal account as Administrator, it would allow you the same freedom. I know Facebook doesn't want you to "conduct business" on a personal profile, and I do not believe she does. At least, any more than I already do.
Any one else found any strategies that work for this?
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