Business For the Rest of Your Real Estate Career

How can you receive business for the rest of your real estate career?      

I recently was at a seminar to set goals for the coming new year when I learned an amazing new discovery. Actually it is old discovery which I never understood until recently.

How would you like to recieve 1 transaction for every 100 person in your sphere every year? Think about that for a moment, if you have 1,000 in your sphere you would have 10 transactions a year. At $3,000 average sale that would be $30,000 a year. I know that doesn't seem like a lot but that is guaranteed each year. Add that to what else you do for business and you could actually do pretty well.

This is one of the basic things we learn when we start in the real estate business. The way I heard it at the seminar made more sense to me and I had no idea how important it is to build your sphere of influence so you can build a solid business for the rest of your career.

Are you building your sphere of influence and are you reminding them that you are a real estate agent. These people know and trust you and they will refer you to people they know.

How many people do you have in your sphere of influence? 100, 200 or more? Are you adding to your database? Well if you add to your database 1,000 each year you are adding 10 new transaction each year. Now if you had a 1,000 and now added another 1,000 you will have 20 transactions a year, simply by keeping in touch with them. I mean simply if you have a system in place.

But you might say I don't know that many people, maybe around a 100 plus or so. That's what I thought but I learned that we know more people than we think. I learned that we need to use the telephone book system. First start with the A's. Do you know any Allen's, Anthony's or do you know any attorneys? Start from A and go through the whole alphabet and you will be surprised how many people you know and who know you. As you build your list add all your new contacts such as people you meet at open house, people you do business with such as your dry cleaner, your doctor, dentist and so on. If you  want to be in this business and not have to hustle for the rest of your life you must build your sphere of influence.