It's surprising to me to see how many agents and people in the real estate/banking industry consider December a "dead month" for conducting business.
Yes this is the holiday season. Yes there are plenty of people who are going on vacations to see family, play in the snow or lay out and soak up the rays of some tropical island. But why should that be used as an excuse for relaxing our efforts? Most of us here have chosen the career path of independent sales. We like to set our own hours (often long) and we like that our succcesses are directly related to our efforts. Because of this fact we cannot let up our efforts.
I am reminded of a story a friend of mine in retail told me about how he was able to achieve success through good times and in bad. Before Thanksgiving, he is planning for Christmas, before Christmas he is planning for New Years. Before New Years, he is planning for Valentines Day...then for Mother's Day, Fathers Day and every other conceivable opportunity to improve his bottom line. Why should any of us have any different work mentality.
We may be in a period when cold weather is upon us and things tend to move a bit slower. But if done right; even in the days of winter, seeds can be planted that will reap the crops of tomorrow.
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