I am taking Jennifer Prestwich's challenge of doing 31 one things in 31 days.
What do you have to do? Do 1 thing per day that would further your business. This might be a blog post, Facebook note, tweet, text, phone call or email. It could be a newsletter, event, or postcard. In my opinion, you should be doing this many times a day, besides your normal business, if it were showing homes or doing mortgage applications. Keeping in front of people daily is marketing and branding. But in my opinion, don't spam yourself, do it naturally and genuinely.
Day 8 - 12/8/10
As I try to do every day, is to reach out into the Social Networking arena. I think it becomes very important to read a few blogs and comment, hit some outside blog sites of friends, to touch my fan pages for The FHA Expert and for Mortgage Myth Busters, to start some conversations on my regular facebook page, and to tweet and retweet. This should be done by everyone, at least an hour a day. Staying in front of others and networking... ps.. my Klout score is now a 48 and I am making progress. Don't know what Klout is, it's very simple and helps push you in better networking.
Day 9 - 12/9/10
Today, I followed up with one client who was denied by their previous loan officer after 2 1/2 months and 2 extensions. It's very simple, their credit is not perfect. It's not terribly bad, but it needs some TLC and we need to tweak some stuff. So I spent about 75 minutes with her and her husband around 7 pm tonight and I gave them a game plan. I tried to be realistic and said we should be able to close this in 45 days. Shooting for 30 days and worst case would be 60 days. This previous loan officer was never upfront with them from the get go. Everything was, "it's 100%", "no worries", "there are no problems", etc, etc. Don't get me started.. I am not perfect, but one knows when it's easy and not so easy. Some people are afraid to lose borrowers to honesty. That's my thought.. I guess.
31 Days of December Challenge