Does anyone know of a tool that allows someone doing their own SEO to identify how many prospects for a particular set of keywords are actually people looking to see their own position on Yahoo and Google.
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myClosingSPACE - Manhattan, NY
If I understand what you are asking you want to find out how many people searching for their own ranking on the engines not how many people are actually searching for information? If that is the case I do not know of anything. It is pretty difficult for any tool to discern that type of information. Search engines themselves have the ability to do that in some cases but they can't be 100% accurate themselves and they are not going to release that information to the public at large.
Sep 14, 2007 01:25 AM
National Real Estate Pages - Roseville, CA
Hi Mark,
Thanks for your comments on this issue. I have been wondering ever since I started doing SEO, what this number is.
It seems to me that we have graduated from hits to unique visitors and then right back to hits by the keyword sales strategy that the search engines are promoting. As a business, why do we care, other than total impressions, how many people look up phrases or keywords. I am only interested in bonafied prospects for my services. The other thing I wonder about is how many of the alleged prospects are actually looking to buy something now instead of just shopping. If I have to pay people to shop on my website, I wonder if I can stay in business with this marketing model.
Sep 14, 2007 02:26 AM
RE/MAX Centre Realtors - Warwick, PA
REALTOR,ABR,CRS,SRES,GRI - Bucks County & Philadel
I do not know about much about these things. I like to see ranking on google . I know you can set up an alert to see when your name or keyword comes up.
Sep 14, 2007 09:54 PM
Anonymous
Hello Justin,
When you say bounce rate, would I have to purchase a number of different keywords and then compare which ones actually produce a higher number of hits and how long they stay on my site as opposed to leaving and trying another set of keywords in their search?
The fact that there is no way to no for sure really makes me more concerned about buying keywords. It seems that SEO may actually be suspect as well, if there are no real means of qualifying and quantifying the visitors to ones site. Of course, I can say " I know how many, because I track all me leads and I got 10 deals directly from my site" but if I cannot deduct which marketing strategy produced the result, I cannot fully evaluate which strategy to spend more marketing dollars on and which to cut back my spending.
Sep 15, 2007 03:52 AM
#5
Anonymous
Hi Gita,
Thanks for the response. Could you tell me where I can get that tool. I know of Google and Yahoos search position tools, however, I have had my site in the top 10 of both and the tools they provide have not shown me to be there. Would love to know about this alert tool, as it takes many hours per week to track.
Sep 15, 2007 03:56 AM
#6
Orangeburg, NY
Fred - it is called Google Alerts. You can set it up so for your name, your company name or any set of keywords you choose. Whenever google crawls that keyword. It is easy to set up, and change whenever you want. Check it out here: http://www.google.com/alerts,
Sep 15, 2007 02:38 PM
Orangeburg, NY
You can also check how your site rates with the major search engines at www.Rankmon.com. It was not working tonight but it is a great tool.
BTW - If you don't log in you don't get points for your comments. <you probably already know that but I just thought I'd mention it.>
BTW - If you don't log in you don't get points for your comments. <you probably already know that but I just thought I'd mention it.>
Sep 15, 2007 02:42 PM
Primary Residential Mortgage Inc. - Newark, DE
First Time Home Buyer Expert
Anonymous
Hi John,
I'm glad to see I am not alone in my bewilderment. Over the past 25 years as an independent business owner, I have always wanted to know what the reach and the total impressions were on my advertising campaigns. I used to be impressed with large numbers, such as total distribution for a newspaper, or circulation for a magazine, but over the years realized that the numbers do lie. The # of prospects that actually see my ad and those that are looking for my services now are two different prospects. Now buyers and pipeline buyers. My ads need to generate business with now buyers and brand myself with pipeline buyers, so that when they do buy, they will remember me. I am not convinced, like millions of others, that this keyword marketing strategy accomplishes either one of those goals. Would love to hear your thoughts on this.
Sep 16, 2007 02:50 AM
#11
Orangeburg, NY
Google Alerts will let you know every time your name or company name or whatever is referenced on the web. It does not really help your rank but it lets you know what people are saying about you or your industry or whatever you set up the alerts for. You could google alert your competitors to see what they are up to on the web.
Rankmon tells you what is your most valuable search term. It is interesting. I come up on page 1 for Real Estate even though I'm a home stager. I did not know that my site was there because it is not a search I check on.
Neither site tracks the traffic coming to your site though. I know on my outside blog I get reports that tell me what search terms people used to find my blog. Some of them are crazy - people sometimes use weird cyber shorthand when searching. It also gives me a graph of how many times the blog was visited, which links were clicked and a pie chart of how people found the blog. Google, Ar, MSN or some other source. I'm sure you could put something like that on your website - But I don't know how.
Maybe the SEO guys will have some insight.
Sep 16, 2007 05:49 AM
National Real Estate Pages - Roseville, CA
Maureen,
Thanks for the incredible insight. Your point about coming up under real estate may be further comfirmation why SEO may not be my best direction, nor are keywords. Also, when you say " its not a search you check on" I am assuming you go to Google and type in the keywords to see you position. Is this correct? Please let me know. This is what I am trying to ascertain. Do the keyword #s really represent a large # of website owners that are searching for their position on Yahoo and Google as opposed to bonefied prospects looking for our services. Thanks for the info on market intellegence also. I can see how this would help me to be alerted of comments and the like.
Sep 16, 2007 06:08 AM
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