A Win-Win-Win Approach To Real Estate Marketing Coaching
Sounds like one of those "too good to be true" offers. I hope lots of Realtors (slots are limited according to Larry) take him up on this and both makes tons of money.
Yesterday, I wrote about the dilemma interfering with the planned development of my real estate marketing coaching services.
As attractive and exciting as was the opportunity to help real estate professionals with real estate marketing coaching, the existing coaching model presents three problems:
1. Those who will benefit most cannot pay the fees
2. The client sssumes all of the risk
3. The coach 'owns' the new ideas developed during the coaching
I have resolved the dilemma with a win-win-win solution.
As a coach, I will win by having the opportunity of working with motivated people.
My clients will win because this solution offers a more balanced approach to the real estate marketing coaching relationship.
And if you have any interest whatsoever in real estate marketing, you will also win.
1. Deferred Payments
To make he coaching more accessible to those people who will benefit most from the coaching, I will defer 80% of the fees until the coaching generates results.
The regular monthly fee for real estate marketing coaching is $450 USD.
If you sign up for a minimum of 3 months, you will pay only $90 USD per month.
The balance of the fee will be deferred until you receive your commission on the first new client that you generate after starting the coaching.
The payment of only $90 per month helps ensure your commitment. Most people are more committed to a process when they have money on the line. Invariably, free service reduces if not totally eliminates the participants' commitments.
By deferring the bulk of the fee until the coaching generates results, I am sharing whatever risk there may be in the coaching.
Also, by receiving the bulk of my fee when results are achieved, there is a higher incentive for me to do whatever I can to help you succeed.
2. 100% Satisfaction Guarantee
In addition to deferring payments, I have added 2 guarantees to the real estate marketing coaching:
- If at any time, you are not satisfied with the coaching services, I will do whatever it takes to achieve a satisfactory outcome for you.
- After 12 coaching sessions, you will recover your coaching fees within 12 months of the last session. If however for some reason you do not recover your fees, I will return to you whatever portion of your fees remains uncovered.
In effect, these guarantees, reverse much of whatever risk there may be in the coaching process.
In assuming more of the risk, I will become more of a partner in the coaching process.
3. Sharing The Learning Experience
Whenever a client and I develop a new marketing technique or application, insight or observation, I will post it on my website.
Respecting the confidentiality of the coaching relationship, the posting will outline the new development.
Although there will be no name or other identifying information included, the client will know that he or she played a role in this new development.
In making these developments public, visitors to my website will be free to comment and even apply whatever development that my client and I came up with.
This input from site visitors can make a good idea even better, which in turn will help others improve their marketing and achieve more and better results.
Of course, clients can continue to benefit from enhancements to something that they have helped create.
If you are a coach, this feature will allow you to add your two cents worth.
Your Participation and Collaboration Is Needed...And Welcome
If you think you would benefit from this approach to real estate marketing coaching, you may sign up here.
Similarly, if you know of some one who would benefit from this approach, tell them about this blog post...or even better, reblog it.
You can also check out the coaching itself and share the page by using the social media buttons on that page.
A word to the wise: this offer is limited by the time that I have available for coaching.
In other words, there is a limit to the number of clients I can help. To ensure your position, sign up today … unfortunately tomorrow may be too late.
I have always believed that good experience gets even better when it is shared.
With your participation and collaboration, together we can create an awesome online real estate marketing resource. I'm good to go on developing this capability ... and look forward to your joining me.
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