Your Mental Attitude Will Determine Your Success

Services for Real Estate Pros with Marte Cliff Copywriting

At risk of being accused of spouting psycho-babble or being a Polyanna, I have to say what I've seen over and over to be true... It doesn't matter what the economy is doing or what others around you are doing. We each control out own outcome. It's the Law of Attraction in action.

You can’t control the market. You can’t control the banks and their decision-making as it affects your buyers and sellers. You can’t even control how the agents on the other side of your transactions will behave.

But you can determine your own success by managing the one factor that you and you alone can control: Your attitude.

This single factor will determine your ability to carry out effective lead-generation marketing, land new listings, assist buyers in finding the right home, and close transactions. You can see it all around you… In this troubled real estate market some agents are thriving while others are struggling. Some are dropping out and some are taking part-time jobs in other industries just to get by. And the difference between those who are succeeding and those who are failing comes down to one factor: attitude.

How can attitude make such a difference? Because it controls the impression you have on the people you meet and the effort you put in to each activity. If your attitude stinks, your results will too!

If you think posting your new listing on Active Rain will bring you leads, you’ll make the effort to create a post that shines. If you think it’s no use but do it anyway, your ad will be dull and lifeless.

The same goes for every other effort you make. If you expect a positive outcome and believe it can and will happen, you’ll give it your best effort.

But if you pick up the phone or meet with a client feeling like you’re not going to get the listing or make the sale, everything about you will scream “defeat.” Your tone of voice and your words will fall flat, and even your posture will show your prospects that you are not the agent for them.

Remember, no one wants to work with a loser.

If, on the other hand, you carry an expectation of success, you’ll present a completely different picture. You’ll convey confidence and optimism. It will show in everything you do and say - and even in how you stand and walk.

And from that positive attitude you'll draw to you the people and events that lead to success.

Your attitude and expectations will also determine whether you continue to learn and grow – or not.

Top producing agents are taking courses, learning how to do short sales, studying about negotiation tactics so they can deal more effectively with the banks, sharpening their ad writing skills, and more.

The truth is, you can’t and won’t succeed unless you believe you will. I believe it was Henry Ford who said it many years ago: “If you think you can or you think you can’t – you’re right.”

So before you talk to another prospect, write another blog post, or create another marketing piece, make sure your positive attitude is in place.


Photo courtesy of Torli Roberts on stock.xchng


Re-Blogged 1 time:

Re-Blogged By Re-Blogged At
  1. Marsha Montoya Mayer 01/08/2011 01:24 AM
Real Estate Sales and Marketing
The Art Of Marketing You
Law of Attraction for the REALTOR!
POSITIVE ATTITUDE for the Weary Soul
Cosmic Cow Pie...The Rome Way
31 Days of January - New Years Resolution
law of attraction
positive attitude
real estate success
business success strategies

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Bill Pohl
Tetra Homes, Inc. - Loveland, OH

Marte - You are spot on with your assessment. Attitude does drive a lot of people over the finish line. And in this economy, you need all the attitude you can get.

Jan 06, 2011 05:49 PM #1
Tim Lorenz
TIM LORENZ - Elite Home Sales Team - Mission Viejo, CA
949 874-2247

Some think that they are at the wim of there feelings.  Attitude has a lot to do with feelings.

Jan 06, 2011 05:52 PM #2
Lori Mode
Keller Williams Realty - Elk Grove, CA Homes for Sale - Elk Grove, CA
Real Estate Made Simple

Marte - Attitude is everything in this business right now!  It is amazing just how true this is...without the right attitude you either have to get out of the business or figure out just how to change your attitude. 

Jan 06, 2011 05:54 PM #3
Brandon & Grace Yee
Chase International - South Lake Tahoe, CA
Lake Tahoe Real Estate

You said it Marte!  That's exactly right, you get what you put out.  It is the law of attraction.  No body wants to work with a stink, so smile and do your best.  Don't let things get you down.  When your beam with happiness, people will take notice.   

Thanks for writing your post, it's always nice to be remind of that. 

Best regards,

Grace Yee

Jan 06, 2011 05:59 PM #4
Marte Cliff
Marte Cliff Copywriting - Priest River, ID
Your real estate writer

Bill - Yes, without a good attitude, we're sunk.

Tim - That is so true. We can control our feelings by choosing to control our thoughts - and by putting our focus on the things that are working and things that make us happy instead of focusing on what is going wrong. 

Lori & Bruce - I'm afraid people who are stuck in gloom and doom might not have any better success in a different business. They believe they're being controlled by outside forces.

Jan 06, 2011 06:01 PM #5
Barbara Todaro
RE/MAX Executive Realty - Franklin, MA
Marketing Agent for The Todaro Team

Marte....I'm sure you've read the book "The Secret" by Rhonda Byrne.....I've read it a zillion times.

Jan 06, 2011 07:28 PM #6
Marte Cliff
Marte Cliff Copywriting - Priest River, ID
Your real estate writer

Grace - Yes, they do notice. And I think we're all drawn to people who are happy.

Barbara - Yes I have read the book and watched the movie. I've also read a few of the Law of Attraction books, the Alladin Factor, and more. I really feel sorry for people who think it's all hocus-pocus. They don't know the happiness they're missing!

Jan 06, 2011 07:50 PM #7
Pamela Seley
West Coast Realty Division - Murrieta, CA
Residential Real Estate Agent serving SW RivCo CA

Marte, excellent post.  It's important to be around others who have a winning attitude. 

Jan 06, 2011 09:46 PM #8
Margaret Rome, Baltimore Maryland
HomeRome Realty 410-530-2400 - Pikesville, MD
Sell Your Home With Margaret Rome

Marte, Such good information and your photo is perfect for this post.

You are featured in Cosmic Cow Pie...The Rome Way

                                            cosmic cow

Jan 07, 2011 02:01 AM #9
Jordon W.Y. Wong, Jr.
Marcus & Associates, Inc. - Honolulu, HI

Marte, great post!  Having a positive attitude in life is very important. 

I have this phrase on my vision board - "You must be the change you want to see in the world."  - Mahatma Gandhi


Jordon Wong

Jan 07, 2011 11:00 AM #11
Marte Cliff
Marte Cliff Copywriting - Priest River, ID
Your real estate writer

Pamela - Yes, the company you keep does affect your own attitude.

Thanks Cosmic Cow Pie!

Corinne - The Secret left out some important points. And of course, it isn't a secret. Great teachers have been telling people for centuries that you get what you think about most. A positive attitude affects everything you do and say - so the more you expect success, the more action you'll take to get it. Fear of success is an odd thing - Why would we fear that? But we do.

Jordon - I love vision boards - they do keep you focused on the reason why you want success.

Jan 07, 2011 11:27 AM #12
Praful Thakkar
LAER Realty Partners - Andover, MA
Andover, MA: Andover Luxury Homes For Sale

This one factor is above and beyond any other factore - so right, Matre.

If you have an attitude of a successful agent, you WILL be true, great post.

Jan 08, 2011 01:26 AM #13
Carol Zingone
Berkshire Hathaway Home Services Florida Network Realty - Jacksonville Beach, FL
Global Realtor in Jax Beach, FL - ABR, CRS, CIPS

Marte, so very true. I have people who comment on my optimism on a daily basis, and I credit that as one reason for my increase in production from 2009 to 2010, and my goals for 2011.  It's all in how we deal with what the universe throws in our direction. 

Jan 08, 2011 01:39 AM #14
Marte Cliff
Marte Cliff Copywriting - Priest River, ID
Your real estate writer

Praful - I believe so. No matter what action you take, if you think it won't work, it won't work.

Carol - That attitude shines in your smile.

Jan 08, 2011 05:51 AM #15
Scott Barr
Pacific Sotheby's international Realty - Newport Beach, CA

Marte-Enthusism trumps money, prestige, privillage, ect...

Jan 16, 2011 04:11 PM #16
Marte Cliff
Marte Cliff Copywriting - Priest River, ID
Your real estate writer

Scott - I agree. That and competency.

Jan 16, 2011 04:31 PM #17
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