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WHEN SHOULD I BRING IN A HOME STAGER?

By
Real Estate Agent with Keller Williams Greater Columbus Realty #2008000975

I always want to offer my sellers the best advantage when I represent them in the sale of their home and I'm always open to suggestions that may help them get their home sold quickly and for the best price.

Staged Dining Room

One idea I've thought about is whether I should use a home stager with my listings. While I understand the value, it may not always be feasible due to the type of listing (short sale or foreclosure), condition of the home, or the seller's financial situation. I actually could see the return on investment on a home selling for over $200K, but given the average home price in our area is around $150,000, is it feasible to bring in a home stager?

I usually give my sellers a check list of items they should consider replacing or improving to enhance the salability of their home. I also do a walk-through with the seller and make suggestions to improve visual appeal.

Since I am not a trained expert in the field, I'd like suggestions from those of you who are what to look for when selecting a home stager. What should I look for in terms of pricing and performance? Any help or suggestions I can get in this area would be greatly appreciated.

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Interested in buying or selling a home in Blacklick, Canal Winchester, Columbus, Groveport, Pataskala, Pickerington, Grove City or Reynoldsburg? I am also a short sale resource specialist and can help you work with the bank to get your home sold.

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John Pusa
Glendale, CA

Bernadine - Home stager can help increase the value and sell the home quicker.

Jan 16, 2011 04:03 PM
Michelle Finnamore
Toronto GTA, Alliston, Newmarket - Vaughan, ON
Preparing your property for sale

HI Bernadine, the right home stager will motivate your seller to put in the time to prepare their home for sale. Even if they do not have a budget to pay a stager to do the work, they can be given a room by room, detailed suggestions to get it ready to be photographed. I also suggest that they borrow updated items from their friends and family to stage the house with. Many times I return and there is a big pile of accessories and artwork at the house for me to use to stage with. Saves money on the budget as they just pay me to do place them. Find a stager that is willing to work with you to prepare the property for sale no matter what the budget is.

To find a professional stager, search AR for stagers in your area. Look at their posts here on AR to see their work, check out their websites, visit homes that they have staged and are listed for sale right now so you can see their work first hand. Phone the other agents that use stagers and ask for referrals.  Now you go get yourself a stager and start to make more money on each listing. You should be able to increase your income if you find the right stager.

Jan 17, 2011 01:15 PM
Anonymous
Bernadine Hunter

Michelle:  Thanks so much for your suggestions. I really wasn't sure where to start and your ideas gave me a great starting point.

Jan 17, 2011 02:36 PM
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