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Do you include floor plans in your marketing materials?

Real Estate Agent with Keller Williams Realty
What's the first thing prospective buyers want to see when searching online for a home?  That's easy ... they want to see photos, good ones and lots of them.  But what else do they look for?  Floor plans!  I can't tell you how many times I've seen comments on Zillow and Trulia bemoaning the fact that there are no floor plans with the photos.  Floor plans help buyers put those photos in context.  Yes, the dining room looks big, but will their 12-foot long table fit?  Is there a way to position their massive four-poster bed in the master bedroom without blocking the windows?  Is that walk-in closet going to have enough room for all of her shoes?  :-)

floor plan     

If you don't already have a floor plan for the property, there are web sites that allow you to create a floor plan online or you can hire someone to measure and create one for you (I offer floor plans with my photography services).  

Help prospective buyers see themselves in your listing by showing them the floor plans!
Curt Warner
Platinum Media Solutions - Charlotte, NC
★ Platinum Media Solutions ★

I totally agree.  Why not give buyers as much information as they need to make a decision? They'll sell themselves.  Plus they're much more likely to put your listing on their "A" list if they have complete details about the property.

Jan 19, 2011 04:34 AM