Listing Videos for Homes in Lynnwood

Real Estate Agent with Champions Real Estate Services - Lynnwood, WA

This morning I thought I would see what the competition when it comes to listing videos for homes that are for sale in Lynnwood and the surrounding areas.  Now I don't normally spend a lot of time on YouTube, but I have to say that I was really shocked at what I found.

Of course there were lots of listing videos for homes in the Lynnwood, WA area.  Lots of them were really old, so I sorted them by newest first and started taking a look.  My first surprise was the VERY low number of views these videos have.  Are agents just sending photos off to a service and never promoting their own videos?  Seems like a waste to me!  But that is the only way I can see that a video has been up on YouTube for a week and I am the first person to view it!

So a piece of advice to my fellow real estate agents and brokers out there.  If you do a video of a listing, promote it!  Spread the word of it far and wide on your other social media outlets.  At the very least send it to your sellers and let them know you are making an effort!

The next thing that bothered me was that of the dozen or so videos I viewed, all of them were just a compilation of still shots with some artistic panning.  Some went as far as to put some descriptive text.  But still, they are pretty lifeless.  Is everyone afraid to be in their own listing videos?  

Plus, do you think a generic video is going to help get you clients?  I don't love being in front of the camera, but it is something I am getting over because people want to see who is doing the talking!

This brings me to my last point and that is the use of computer generated voiceovers in videos.  Someday they will make a voiceover program that doesn't sound like Steven Hawking, but for now, either have a real person talking in your videos or skip it!  Listening to the mechanical woman describe your listing is painful and makes me turn it off as fast as I can.

We are just really getting going on the video thing, and I know a lot of other agents are in the same boat, but why spend money to produce the same train-wreck videos that no one will watch that everyone else is doing?  Be yourself and be in  your videos.  They will be much more fun to watch and may actually get you some business down the road!

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Jacqueline Cliff - The Amazon Real Estate Broker

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Comments (6)

Gina Tufano
Ask Gina & Company with Pearson Smith Realty - Sterling, VA
Ask Gina & Company, Northern Virginia Real Estate

Videos are like pictures - some are just plain terrible and others are awesome....

Jan 21, 2011 02:56 AM
Jacquie Cliff
Champions Real Estate Services - Lynnwood, WA - Lynnwood, WA
- Real Estate and Short Sale Expert

Well, the terrible ones are winning at this point!

Jan 21, 2011 04:06 AM
Gabrielle Kamahele Rhind
KGC Properties LLC, Tucson Property Management & Real Estate - Tucson, AZ

GOOD MORNING JACQUIE!  Good advice.  The AR contest kicked me into trying this.  I uploaded two videos so far and sadly - you described them!  But I am getting there and learning to be creative as I go!!  -G

Jan 21, 2011 11:17 PM
Tim Peterson
Wisconsin Realtor Safety and Concealed Carry Classes - Madison, WI
Realtor Safety Training Classes

Great post-I don't see many here at all either-thank you

Jan 22, 2011 03:59 PM
Lori Cain
Own Tulsa - Tulsa, OK
Midtown Tulsa Real Estate Top Producer

Jacquie - I don't know why I have a video phobia, but one of my MANY new year's resolutions is to create soem good videos for my web site. I've taken the first steps - bought a video camera and put in batteries. Next to read the manual!  LOL!

Jan 24, 2011 02:42 AM
Micah Hoffmann
Northwest Video Tours - Seattle, WA

Hey Jacquie.  Great Post!  You have passed on some good advice from the perspective of an agent.  I agree those videos are pretty lifeless.  I feel if you are going to implement video... implement video, not a slideshow of pictures.  As a producer of what I will now call "true video tours" I will admit that my camera can get shaky at times, but I will stick behind that production over a robot voice and a slideshow of pictures any day.  A lot of key points and highlights of your property can go unnoticed when using these slideshows and annoying voices!  




Feb 12, 2011 05:33 PM