There are some seasoned ad copy writers in my business who can wax poetic with the best. Few can more elegantly expound the virtues of gleaming hardwood floors, or pontify so profusely the transcendency of a spaciously sprawling spread with endless anecdotes, sticky and dripping with participle phrasing with as much weight as the windy word-smith known as the Realtor. (phew)
The problem with words from a stranger, notably one working in commissioned sales is, they are typically met with a healthy dose of skepticism, and in the case of pitching the particulars of a home for sale, often the subsequent visual reality fails to live up, leaving the reader and their imagination feeling short changed.
Today, Fisher Price makes a digital camera for kids with higher resolution than my first grand digital camera though I must say even though the specs on that camera seem paltry by todays standards, It took some fine photos, many of which I still proudly show. You can link to a few by clicking the thumbnail images in the right margin of this page.
There is no more persuasive means of attracting potential buyers through your door than by providing them access to generous amounts of quality photography. High resolution wide angle images that capture not just the bricks and morter but create a feel and put the viewer into the picture are your best tool for sellng in a moderatly paced market.
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