Facebook Launches Easier Business Page Set-up. What Does this Mean for You?

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Services for Real Estate Pros with Marketing with Kate

Facebook Launches Easier Business Page Set-Up.  What Does this Mean to You?

Yesterday I wrote about the benefits of having a Facebook Business Page for your business and outlined why it's a smart idea to use a business page instead of a personal profile to promote your business.

Today Facebook unveiled it's new simpler interface for creating Facebook Business Pages. The interface is much more graphical in nature and is designed to help users understand what kind of page to create.  The new interface accomplishes three things:

 

Facebook Business Page Interface1.  It makes it easier to choose what kind of page to create

 

 

 

2.  It clarifies business categories and helps users choose the right categoryFacebook Business Categories

 

 

3.  It integrated your businesses address into your business page, thereby tying it into Facebook Places.

Facebook Business Page Interface

 

 

 

 

 

 

 

 

 

 

So what does this mean to you and I? I think it means that Facebook is moving towards improved monetization and enforcement of it's terms of service. Business pages is what will create the cash flow for Facebook. By focusing on improving the ease by which users can create and build followers for business pages, Facebook will be able to force businesses to play by the rules.  

 


This is supported by the artilce in Newser Magazine on January 6th that predicts Facebook will be Traded Publiclly in 2012

I think that this is a good thing.  What do you think?

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I am Kate Bourland. I help people like you get out of debt. Debt Settlement, Mortgage Acceleration, and practical suggestions for eliminating debt. Call for a Free Debt Evaluation.



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Comments (7)

Patrick White
Home Driven Realty, Inc - Baldwin, NY
Driven to bring New Yorkers home

Good Evening Kate

Thanks for the post, Have a great day.

Jan 29, 2011 03:59 PM
Lynda Eisenmann
Preferred Home Brokers - Brea, CA
Broker-Owner,CRS,CDPE,GRI,SRES, Brea,CA, Orange Co

Hi Kate,

I missed the new simpler interface recently, I've had mine for a while. But I think you're absolutely correct on your analysis.

Jan 29, 2011 04:01 PM
John Michailidis
Real Property Management of Sarasota & Manatee - Sarasota, FL
Real Property Management of Sarasota & M

You wrote a good blog post Kate. Thank you for the update! --JM

Jan 29, 2011 04:05 PM
Fred Griffin Tallahassee Real Estate
Fred Griffin Real Estate - Tallahassee, FL
Licensed Florida Real Estate Broker

Hi, Kate.

  Do you have a Link to "Facebook Launches Easier Business Page Set-Up"?  

TIA

Jan 29, 2011 04:17 PM
Kate Bourland
Marketing with Kate - Redding, CA
Onlilne Marketing Mobile Marketing

@Fred, there is a hyperlink in the article but here it is - Facebook Makes Business Pages Easier

 

Lynda, thanks for stopping by and commenting.  It will be fun to watch.

 

JM, thanks for stopping by.

Patrick, you too!

Jan 29, 2011 04:43 PM
Debbie Gartner
The Flooring Girl - White Plains, NY
The Flooring Girl & Blog Stylist -Dynamo Marketers

Kate - yes, I think it is a good thing, esp the guidance on type of page to create.  They had a bait & switch in the last one w/ community pages.

Jan 29, 2011 09:59 PM
Gail Robinson
William Raveis Real Estate - Southport, CT
CRS, GRI, e-PRO Fairfield County, CT

Kate - I find Facebook to be the most confusing of all the social media sites.  It's overly complex, always changing, and has so many moving parts.  I'm sure I set up my business page all wrong, but it has almost 900 fans, so what the heck!

Jan 30, 2011 04:28 PM