Do you have your name & company plastered all over your car?

By
Real Estate Agent with Coldwell Banker United Realtors® ~ 512.750.6899
https://activerain.com/droplet/4MZ

Many times when scheduling an appointment to see a future seller's home they ask me if I have my name and company plastered all over my car.  They don't want their neighbors to know I'm coming to talk with them.  I always answer NO! I DO NOT make my name & company visible on my car.

Sometimes I'm meeting with  clients that want my advice on what projects they should be working on to prepare their home for sale in a year or two.  They want to know where to be investing their dollars and get some enjoyment out of the updates before selling.  From time to time there is a divorce and they don't want the neighborhood to know yet, but need a figure to determine proceeds that will be split.  Every so often someone is considering another job opportunity and wants to see if the numbers work to make a move across the country.

Privacy and confidentiality is often key in my appointments.  Advertising my name on my car could have some benefits,but for me I choose to keep my car from being a moving personalized billboard.

If you do make the decision to place your name and company on your vehicle, please take care to keep your car clean, don't drive in the left hand lane slowing backing up traffice for miles while talking on the phone, run red lights, roll through stop signs,etc.  I'm just saying..........

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Re-Blogged 1 time:

Re-Blogged By Re-Blogged At
  1. Dawn Crawley 02/02/2011 08:25 AM
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Rainer
32,908
Shiela Heg
Lake to Lake Realty LLC - Kenosha, WI
Broker-Owner - Find Homes in Southeastern WI

I had my truck custom lettered with my company logo; phone number; and vinyl waves that make it look like my truck just went through some water "Lake To Lake Realty" .... I only have one truck but when I got a call from a potential seller (now a happy past client), I asked "what made you decide to call me?"   Answer "Shiela I see your trucks everywhere - you must be doing something right ".  I have had calls where people asked me not to bring my truck, so I use my husband's truck (with no lettering).  I will tell you one thing, though; it really has improved my driving etiquette.

Feb 03, 2011 03:38 AM #262
Rainmaker
131,333
Karen Pannell
Real Living / Home Realty - Owensboro, KY
Owensboro KY Real Estate -270-903-2167 Homes, Cond

Dorie,

I took my signs of years ago because of my aggressive driving!  I did find a really cool electronic scrolling sign that goes in the back glass. I can change the messages and turn it off if necessary.  I have had some fun with that!  I also agree with you about the privacy part.  Best wishes in 2011 - love you AR header!

Feb 03, 2011 04:49 AM #263
Rainmaker
433,632
Kristine Ginsberg
Elite Staging and Redesign, LLC - Short Hills, NJ
NJ Home Stager

Dorie- I've been trying to congratulate you on a great, informative post, but with AR being on the fritz, it proved futile! I couldn't agree more. As a stager, the last 3 homes I staged weren'ta good situation. One elderly woman's husband passed away and she had to sell, another couple were getting divorced and the last job I did, the owners couldn't afford to keep their home! Selling a home isn't always a happy occasion and we all have to remember that. Thanks for the reminder!

Feb 03, 2011 10:52 AM #264
Rainmaker
1,431,497
Gene Riemenschneider
Home Point Real Estate - Brentwood, CA
Turning Houses into Homes

You know I never thought of it from that perspective.  However, I am just embarrased by how dirty the car is.  I have to drive 6 kids around in it too.

Feb 03, 2011 12:22 PM #265
Rainmaker
1,958,680
Andrew Mooers | 207.532.6573
MOOERS REALTY - Houlton, ME
Northern Maine Real Estate-Aroostook County Broker

Label that car.  Park it on the end in parking lots, keep it clean. Get the local buyers and sellers in the habit of seeing you here, there, everywhere through out the towns, zip codes you deal in. You are in real estate sales, don't keep it a secret and all the branding helps your reach, frequency in the marketing. Don't worry about stalkers, don't drive to need an 800 number on the back of the jeep with question "How's my driving?"

Feb 03, 2011 03:13 PM #266
Rainmaker
207,865
Erby Crofutt
B4 U Close Home Inspections&Radon Testing (www.b4uclose.com) - Lexington, KY
The Central Kentucky Home Inspector, Lexington KY

One of the nicest things about our country is the ability to do it "our way"!  And I can see points on both sides of the issue.

But I note that there sure are a bunch of crappy drivers posing as realtors.  I think that's a crappy reason for not marking your car.

I like the comment about the person being a "REALTOR" not a salesmen.  But it did confuse me!  I thought realtos were salespeople, not doctors or lawyers.

Feb 03, 2011 11:12 PM #267
Rainmaker
223,698
Angela Clark
Tony Clark REALTORS - Owensboro, KY
CRS, Realtor, Broker

Dorie, I got a chuckle out of this!  And the comments! I prefer to work by referrals, and thus, "plastering" my name everywhere is not really a fit.  To each his/her own!

Feb 04, 2011 08:57 AM #268
Rainer
119,352
Darryl Salls
Darryl Salls, Century 21 Energy Shield Realty - Lebanon, NH

This is a very interesting post. My thoughts are, first, The neighbors already know! Second, if you want more business stop being a secret agent. Third, if it helps some people drive better then everyone should have a sign on their car so I can call them and tell them they need to learn how to drive!

Feb 04, 2011 09:14 AM #269
Rainer
227,194
Ed Vogt
Midwest Properties of Michigan - Grandville, MI
Grandville, MI Midwest Properties

I like Randall's "wrapped" car #227!  Actually have been toying with getting something on my vehicle, but not quite sure of what.  Now after reading the pros and cons here...still haven't decided. 

BTW - I'm on my way to "sunny" TX (San Antonio) in about an hour, but had to have my morning coffee and read AR first:)

Feb 05, 2011 12:18 AM #270
Rainmaker
3,054,229
Tony and Suzanne Marriott, Associate Brokers
Haven Express @ Keller Williams Arizona Realty - Scottsdale, AZ
Serving Scottsdale, Phoenix and Maricopa County AZ

Personally I don't do that - however - it's a choice - and I don't criticize those who choose to do so.

Feb 05, 2011 01:33 AM #271
Rainer
22,627
Jan Laurie
JL Residential Styling & Staging - Nanaimo, BC

Dorie, I think this is the first post I've seen on this topic. It's good to follow the discussion.

I used signs on my car for a couple of years but was never convinced it did any good. As people have said already, it meant that I had to be careful with what I wore and my driving, etc. Now that I have no signs on the car I'm enjoying it much more.

 

Feb 05, 2011 12:42 PM #272
Rainer
25,291
Joe Woutersz
HUNT Real Estate ERA - Queensbury, NY

This is an interesting topic for me,  as I have several agents with vinyl lettering and I have had lettering on my vehicle in the past.  I have an ordinary car and my lettering was not colorful.  My results were also unspectacular.  One of our agents has billboards ,  newspaper self promotion  and car lettering.  i think this works well for her .  She is charismatic,  and very attractive.  Some of her calls are bogus,  but her identitiy plays a huge role in her success.  For me the jury is out on whether car signs are a blessing or a curse;  my choice is to forget about them.   

Feb 05, 2011 12:52 PM #273
Rainer
61,989
Eugene Lew
RE/MAX equity group - Happy Valley, OR

I can't imagine doing that to myself. There are enough idiots on the road, talking on the cellphone in the left lane, and not paying attention and hold up traffic. I don't want to give up my ability to wail on the horn behind them. If you advertise your name & info on your car, you open up your car to other people by giving them the ability to locate you, badmouth you to potential clients, and other things that they wouldn't otherwise be able to do, at least not without taking a lot of time & effort.

Feb 05, 2011 03:09 PM #274
Rainer
135,313
Michele Myers
Prudential Homesale Services Group - Harrisburg, PA
Harrisburg/Hershey Realtor

I cannot imagine putting those on my car.  My professional position is about attaining a certain image, and posters on my car would only cheapen what I have been working to achieve.

Interesting note about sellers not wanting a car with a post on it in their driveway.  But, I have had customers who truly did not want their neighbors to know they were selling.

Feb 07, 2011 03:26 AM #275
Rainer
19,616
Tim Woodcock
ReMax Centre City Realty Inc. - London, ON

Great post Dorie ! Privacy and confidentiality are two things which must be taken into consideration every time we represent a buyer or seller. I guess the car wrap thing is a matter of personal taste or style.

Feb 15, 2011 09:18 PM #276
Rainer
177,600
David Evans
RE/MAX TOWN AND COUNTRY - Cumming, GA
HUD NLB Cumming GA

If the idea is to get calls, ok. But making your car a "geek Squad" mobile is a bit over the top!

Mar 04, 2011 02:22 AM #277
Rainmaker
32,348
Liz Streed
PRUDENTIAL Holley Properties R. E. - Navarre, FL
Holley By The Sea, One Stop Realty Shop!

Dorie, you couldn't have put it any other way.  I, too, elect not to have my car detailed with my contact info.

 

Liz Streed, PRUDENTIAL Holley Properties - 850-368-7735

Mar 12, 2011 07:57 AM #278
Rainer
91,432
Jon K. Judd
Keller Williams Realty - Central Delaware - Dover, DE
GRI, e-PRO, SFR, Delaware Homes

I was Googling about magnetic signs for real estate and came across this post and the wealth of different opinions.  I'm glad I did!  I think I will have to spend a little more time thinking it over as to whether I should "sign" or not "sign".

Jul 31, 2012 12:51 AM #279
Rainer
117,616
Liz Hill
YOUR CHOICE REALTY CORP BROKERAGE - Barrie, ON

Interesting post and great comments. I have been contemplating advertising on my car and these comments have given me a lot of insight.

Nov 09, 2012 01:51 AM #280
Rainmaker
1,304,524
Charles Stallions Property Manager
Charles Stallions Real Estate Services - Pace, FL
Pensacola, Pace & Gulf Breeze Property Management

We have a lot more to be concerned with, but yes we have our name on the car. I have never been asked about it one way or another.

Aug 16, 2013 11:30 AM #281
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Rainmaker
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Dorie Dillard CRS GRI ABR

Serving Buyers & Sellers in NW Austin Real Estate
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