The industry is changing. We can all feel it. First listings were available on IDX, just as a teaser. Then came VOW and a whole new level of engagement was possible online. A few brave souls blazed the way with agent reviews online (ok, even us). Soon consumers will demand reviews, just like they demand access to all the listings, and a URL for your business.
That shift to transparency will shine the light, brighter than ever, on the professional, full-time, agent that lives, breathes, sleeps, and eats customer service. Who always puts the customers' interests before a commision. Who thinks long-term about building a brand rather than closing a "deal." Who never calls a client a lead, and treats every one like a person.
This transparency and focus on service is breaking down barriers. It is building trust. It is generating demand. We hear it from our customers in their reviews. I hear it from friends in the industry.
In our mission to change the game in the consumer's favor, we're putting together a coalition of the best service-oriented agents in the business. A consumer-friendly army, dedicated to doing the right thing.
Redfin has put together a referral program to boost the business of agents who would rather spend their time helping clients, rather than searching for the next one. It's completely pay at close (we're a brokerage too!), you don't need to move your license, and right now there is a ton of opportunity.
- We're on pace to make 25,000+ referrals to partners this year. Half of those are in California.
- We put your profile online, so customers choose you. We don't broadcast emails to every agent in the zip code
- Our partners closed $308M in real estate transactions in 2010. Our plan is to double that number in 2011 (and then some, if you're really good!)
We have as much consumer demand as we can handle, so we're calling in the cavalry. Will you join us?
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