Property Management Tip #24 – Keep Good Marketing Photos on File

Real Estate Agent with NEPTUNE REALTY 0225-075558

First take good marketing photos of the property both empty and with properly staged furniture.  When it's time to begin marketing again, use the photos you already have on file to promote the property and let prospective tenants decide if they want to even come see it.  Each time you have tenants in the property who decorate well or position their furniture in a creative way that could be a selling point years down the road, take marketing photos with their permission for future use.  As long as the house has not materially changed, old photos are just as good as new.

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Search the MLSDrick Ward, Realtor and Broker Associate    757-575-5156

Neptune Realty - Virginia Beach, Virginia


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Comments (2)

Wallace S. Gibson, CPM
Gibson Management Group, Ltd. - Charlottesville, VA

I have my photos by YEAR and property address.  I pulled a floor plan from a property I managed 6 years ago as I am getting a new property in the same complex.

I take new exterior photos annually and update interior VACANT photos as property is repainted.



Feb 06, 2011 06:55 AM
Drick Ward Property Management / Broker Assoc
NEPTUNE REALTY - Virginia Beach, VA
"RealtorDrick" - Experienced Representation

Excellent point Wallace, if the interior looks different updated photos are always a good idea.  Similarly, as the landscapes grow outside, it looks different (usually better) and needs newer photos then too. Thanks for the comment.

Feb 06, 2011 07:20 AM

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